In this episode, Dylan sits down with Genieva Davidson who shares invaluable insights on achieving free visibility for your Etsy shop through PR and affiliate marketing. 

Genieva dives into her background and expertise in pitching, offering practical advice on how to start, find the right platforms, and create engaging pitches. Learn about the balance between traditional PR features and podcasts, how to leverage SEO, and the power of affiliate strategies. Tune in for actionable steps to scale your Etsy business without spending a dime on ads.

In this episode, we discuss:

[01:39] Geneva's Background and Journey to Working on PR

[03:26] Starting with PR and Pitching

[04:40] Effective Pitching Strategies

[09:13] Value of Small vs. Large Publications

[11:13] Cost and Pay-to-Play in PR

[13:58] Pitching Stories and Angles

[26:19] DIY vs. Done-for-You PR Services

Links Mentioned:

Qwoted 

HARO 

Connect with Genieva: 

Website: https://genievablissmedia.com/ 

Instagram: instagram.com/genievablissmedia 

Freebie: genievablissmedia.com/freebie 

📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://calendly.com/dylanjahraus/the-ultimate-etsy-course-qualification-call-podcast

Want to get your $1 trial listing? Head to EtSEO and grab it today. 

🔗 LINKS

📖 Download my FREE 16-step checklist: https://dylanjahraus.mykajabi.com/opt-in-7cbce5a9-e57e-4967-a4c3-6c85f523eaac

📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://bit.ly/3RNNKTx

🏆 Student Results
https://www.dylanjahraus.com/student-testimonials

📷 Instagram - https://www.instagram.com/dylanjahraus/


👋 WHO AM I?
Welcome, friends! I am Dylan, a multi-six figure Etsy & Shopify seller. My Etsy shop ranks in the 0.1% of Etsy shops worldwide and we reached $1M+ in sales in just 5 years. I am here to provide value to YOU through tips and tactical advice, either to start your new Etsy shop or to grow your current Etsy shop to the multi-six figure level and beyond. There's no fluff here - only tactics that add to your profit and save you time!