Hello, flower friends! 🌸 In this episode of The Floral CEO Podcast, I’m diving into a concept you might not have considered before: creating a To-Don’t List.

We’re all familiar with to-do lists—but what about the things you won’t do? Setting these boundaries is just as powerful for growth, profitability, and peace of mind.

In this episode, you’ll learn:
✨ Why a To-Don’t List is just as important as your to-do list
✨ How boundaries create space for growth, clarity, and balance in your business
✨ Real examples of things I refuse to do in my floral business (and why)
✨ How saying “no” to misaligned opportunities helps you say “yes” to the right ones
✨ Practical tips to create your own To-Don’t List that reflects your values and goals

Whether you’re tired of being pulled in a million directions or simply ready to protect your energy, this episode will inspire you to define what you’re not available for—and how that decision can change everything.

👉 Listen now to learn how to create your own To-Don’t List and step into your role as the confident CEO of your floral business.

🎧 Available on Apple Podcasts, Spotify, and wherever you listen to podcasts.