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In this episode, Michelle Thames discusses shiny object syndrome (SOS) and its impact on entrepreneurs and digital marketers. She explains that SOS is constantly switching from one new tool or trend to another, which dilutes efforts and hinders success. Michelle explores why people fall prey to SOS, such as the natural appetite for novelty and the fear of missing out. She provides strategies for overcoming SOS, including setting vision-based goals, embracing mastery, cultivating patience, and establishing a review process. Michelle emphasizes the importance of building a sustainable business through consistent effort and disciplined scheduling.
Takeaways
00:00 Introduction to Shiny Object Syndrome (SOS)
Book your 1:1 Coaching Call Here
Book your marketing makeover here
Catch up on other podcast episodes on Apple and Spotify
Follow Michelle on Instagram
Support the Show.
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
By Michelle Thames5
180180 ratings
In this episode, Michelle Thames discusses shiny object syndrome (SOS) and its impact on entrepreneurs and digital marketers. She explains that SOS is constantly switching from one new tool or trend to another, which dilutes efforts and hinders success. Michelle explores why people fall prey to SOS, such as the natural appetite for novelty and the fear of missing out. She provides strategies for overcoming SOS, including setting vision-based goals, embracing mastery, cultivating patience, and establishing a review process. Michelle emphasizes the importance of building a sustainable business through consistent effort and disciplined scheduling.
Takeaways
00:00 Introduction to Shiny Object Syndrome (SOS)
Book your 1:1 Coaching Call Here
Book your marketing makeover here
Catch up on other podcast episodes on Apple and Spotify
Follow Michelle on Instagram
Support the Show.
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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