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It’s storytime today! I have my hot cocoa and a story for you. Back in 1970, Orville Redenbacher, hired an advertising agency to help his struggling popcorn business. He paid the company $13,000 and in exchange they told him to rename his company by his own name.
I should have been in the advertising business in 1970. Imagine paying a company about $90,000 in today’s dollars and all they do is tell you to name the company after yourself.
Today, we’re going to talk about crazy WTF advertising facts and statistics.
“Marketing teams that have written down or documented their strategies are over 300% more likely to succeed than those who do not.”
IN THIS EPISODE
Connect with James
Website: jamespatrick.com
Instagram: @jpatrickphoto
Text me marketing questions @: 480-605-3254
Share this podcast with a friend and remember to leave a 5-star review!
For more, visit jamespatrick.com
5
367367 ratings
It’s storytime today! I have my hot cocoa and a story for you. Back in 1970, Orville Redenbacher, hired an advertising agency to help his struggling popcorn business. He paid the company $13,000 and in exchange they told him to rename his company by his own name.
I should have been in the advertising business in 1970. Imagine paying a company about $90,000 in today’s dollars and all they do is tell you to name the company after yourself.
Today, we’re going to talk about crazy WTF advertising facts and statistics.
“Marketing teams that have written down or documented their strategies are over 300% more likely to succeed than those who do not.”
IN THIS EPISODE
Connect with James
Website: jamespatrick.com
Instagram: @jpatrickphoto
Text me marketing questions @: 480-605-3254
Share this podcast with a friend and remember to leave a 5-star review!
For more, visit jamespatrick.com
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