Lead Magnets That Convert

Hosted by: James Patrick

Today, we're diving into the strategy behind creating lead magnets and how to nurture the prospects you draw in so they become clients.

"The goal of a lead magnet is to draw in leads into your brand, into your business."

IN THIS EPISODE

• The three types of leads.

• Types of lead magnets.

• What determines an effective lead magnet.

• What your lead magnet must do and why yours may not be working.

• Mistakes to avoid.

• What content should be included within the lead magnet.

• Answering the "so what" question.

• What should be on your landing page.

• Ways to market your freebie.

• Email sequences and what to include in your nurture emails.

• Should you use a custom confirmation page?

Connect with James

Website: jamespatrick.com

Instagram: @jpatrickphoto

Text me marketing questions @: 480-605-3254

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