Global Research Unlocked

Bucket list checked, consumers back to viewing travel as discretionary


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Value in Vegas has kept consumer demand resilient

The number of people traveling by air in the US continues to make records, but some airlines have posted disappointing results. That's because pricing has been weak as airline capacity has grown faster than demand. Andrew Didora does expect that airline capacity growth will slow after the summer, easing these pressures. But while demand for airline seats continues to make new highs, there are a number of areas that are undergoing normalization, especially very high-priced and very low-priced hotels as well as certain geographies including coastal Florida and pockets of California. Pricing for mid-priced hotels remains fairly strong, though. And demand for Las Vegas hotels and for cruises has remained resilient, likely because both offer compelling value for the consumer. With Vegas, entertainment options continue to broaden just as other cities in the West have faced various challenges. We'll discuss these post-COVID realities for travel and also address implications of rate cuts.

 

You may also enjoy listening to the Merrill Perspectives podcast, featuring conversations on the big stories, news and trends affecting your everyday financial life.

 

"Bank of America" and “BofA Securities” are the marketing names for the global banking businesses and global markets businesses (which includes BofA Global Research) of Bank of America Corporation. Lending, derivatives, and other commercial banking activities are performed globally by banking affiliates of Bank of America Corporation, including Bank of America, N.A., Member FDIC. Securities, trading, research, strategic advisory, and other investment banking and markets activities are performed globally by affiliates of Bank of America Corporation, including, in the United States, BofA Securities, Inc. a registered broker-dealer and Member of FINRA and SIPC, and, in other jurisdictions, by locally registered entities.

©2024 Bank of America Corporation. All rights reserved.

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