The Third Layer

Building A Legacy: Leadership In Family Business With Tyler Nottberg


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In this conversation, Tyler Nottberg, Chief Optimist at U.S. Engineering, shares his unique journey from a background in political philosophy to leading a fifth-generation family business. He discusses the challenges and opportunities of entering the family business after the loss of his father, the importance of leadership and culture, and his philosophy of optimism in overcoming challenges. Tyler emphasizes the significance of investing in people and building a high-performance culture, while also reflecting on the legacy he hopes to leave behind.

Additional Resources:

Connect with Marshall on LinkedIn

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Key Takeaways:
  • Tyler Nottberg's journey reflects a blend of personal and professional growth.
  • Entering a family business can present unique challenges and opportunities.
  • Leadership is about fostering relationships and communication.
  • Optimism in leadership is rooted in team confidence and resilience.
  • Building a high-performance culture requires investment in people.

...more
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The Third LayerBy Marshall Lockton

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