This is a special episode from the Centre Stage at SaaStock Europe 2025. Áine Mulloy, Account Manager for Startups at AWS, sits down with Thomas Kinsella, Co-founder and CCO of Tines, to discuss what it really takes to build AI-enabled products. From navigating trade-offs to rethinking workflows, and the tactics that truly work when scaling in the AI era.

In this episode:

- How Tines approaches AI product development and automation

- The biggest trade-offs when embedding AI into existing workflows

- Why user experience and trust still matter more than hype

- Lessons on scaling AI responsibly and iteratively

- What’s next for AI-enabled SaaS tools

Guest links:

LinkedIn - https://www.linkedin.com/in/thomas-kinsella

Website - https://www.tines.com/  

 

 

Check out the other ways SaaStock is helping SaaS founders move their

business forward: 

🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland

Book tickets: https://saastock-europe.com/tickets/

🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas

Book tickets: https://saastock-usa.com/

🤝 SaaStock Founder Membership: A private members group of B2B SaaS

founders between $100K - $10M ARR who are committed to growth and

helping others (https://www.saastock.com/founder-membership/)

🌎 SaaStock Local: Monthly meet-ups in cities all around the world,

bringing together SaaS enthusiasts and experts to discuss the most

pressing topics in SaaS (https://local.saastock.com/home)