The business world was blown away in Q2 of 2022.

For the first time ever, since its inception, Meta had shown a decline in its user numbers and its Q2 earning metrics were lower than those of the previous year. 

Now, does that mean this decline will keep going? Who knows, FB is still a 2.9 billion user behemoth. But things are changing and that is especially true for content marketing.

It's not just Meta that is experiencing problems. Snapchat stock also dropped. Twitter is ever so faithfully falling down and LinkedIn hasn't seen that much insane growth.

Social Media may as well soon be dethroned as the dominant way of receiving and creating content. If you want to hear what I think might happen in the next decade, check out episode 150 of the Business Growth Accelerator Show!

Here's what will be covered on the show:
💥 Why TikTok is winning everywhere.
💥The next 10 years for Big Social Media.
💥And so much MORE!

Hi, It's Isar the host of the Business Growth Accelerator Podcast
I am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content.
I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏

Hi, It's Isar the host of the Business Growth Accelerator Podcast
I am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content.
I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏

There are two main ways people evaluate companies: Revenue and EBITDA.

Revenue is the money generated for a certain period of time (both profits and losses included)

EBITDA is an alternative for revenue that has been used widely in the past few decades to evaluate company performances.

Unfortunately, both methods can prove ineffective in forecasting which company will survive and which one won't for the simple fact that neither EBITDA nor Revenue takes into account long-term play, different companies, different accounting structures, etc.

So is there a third option out there? Are the two existing ways actually of any value for this new economic age that we're entering? Let's figure it out together on episode 148 of the Business Growth Accelerator Podcast!

Here's what will be covered on the show:
💥 How To Grow A Business During A Crisis.
💥The New Economic Age We Are Headed Towards.
💥And so much MORE!

Hi, It's Isar the host of the Business Growth Accelerator Podcast
I am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content.
I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏

In business, finding and getting feedback from customers as early as possible can save you a lot of time and give you a better grasp on what you should improve in your product.

But the tried-and-true methods of doing that involve countless of hours of scrolling, researching and literally living on online forums.

What If I told you there's a better way? A way that can turn into a flywheel that brings feedback constantly? 

Behold, the online community. One of the best ways to build an audience, customer base and a feedback loop for your products.

If you want to learn how to build your own online community and the best platforms suited for it, check out my full interview with Community Consultant Deb Schell on episode 147 of the Business Growth Accelerator Show! 

Here's what Deb and I covered on the show:

💥 Community Creation For Beginners.
💥The Best Platforms To Build Communities.
💥And so much MORE!

Hi, It's Isar the host of the Business Growth Accelerator Podcast
I am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content.
I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏

Honesty is a competitive advantage.

In this day and age, very few companies are honest. This can clearly be seen by the tremendous number of layoffs done by companies who preached that they were doing "fine" last year.

If you can create an open loop of honest dialogue and truthfulness with your employees that never closes, you're on the path to building the greatest thing we have invented on this planet: a healthy, accountable and self-sustaining community.

To learn more about the art of open and honest dialogue, listen to my full interview with Dan Fantasia, the president of Treeline on episode 146 of the B2B Community Builder Show!

Here's what Dan and I covered on the show:

💥 How to conduct value-based hiring.
💥The right definition of growth.
💥And so much MORE!

🎧 Check out this fascinating interview here: [LINK] or just look for Business Growth Accelerator wherever you listen to podcasts!

Hi, It's Isar the host of the Business Growth Accelerator Podcast
I am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content.
I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏

My whole life changed thanks to my two closest mentors: My dad and my previous boss Uri Argov.

From my dad, I learned the importance of action and I applied this bias to my business. 

This led me to meet Uri who taught me everything I now know about building a great culture (even when the company had 100s of employees, he was still personal with everybody. He never left a call or a request unanswered and was obsessively invested in the well-being of his employees.)

I'm eternally grateful for the lessons they taught me but I'm not perfect and I've also made a lot of mistakes by not following their advice all the time. 

If you want to learn how I dealt with the biggest mistakes and failures in my life, check out my guest appearance on the Professional Failures Podcast! 

Here's what we covered on the show:
💥 My Two Most Important Mentors In Life And What I Learned From Them.
💥 The Relationship Flywheel And Why It's One Of The Most Powerful Frameworks In Business.
💥 What I Learned From My Biggest Failures
💥And so much MORE!

Hi, It's Isar the host of the Business Growth Accelerator Podcast
I am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content.
I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏

The prospect didn't buy because the price was too high. You just did a poor job explaining the CONTEXT behind the price.

That's what legendary salesman and entrepreneur Tom Burton shared with me during our chat about why most companies have a hard time converting prospects into customers nowadays.

Most think that the price should be lowered or heightened, while in truth, you just have to persuade the prospect. And true persuasion happens with honest and direct context.

If you want to master the new art of salesmanship, check out my full interview with Tom on episode 144 of the Business Growth Accelerator Show!

Here's what Tom and I covered on the show:

💥 The Revenue Zone (One of the greatest sales frameworks out there)
💥 How to stop confusing your prospects and start turning them into clients.
💥And so much MORE!

Hi, It's Isar the host of the Business Growth Accelerator Podcast
I am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content.
I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏

To create a winning product you have to know the ins and outs of the market.

Here's a 5 step framework from marketer Mike Harris on how to evaluate a marketplace: 
1. What are the trends in the industry?
2. Who or what is setting those trends?
3. How are we reacting to these trends?
4. How's the competition reacting?
5. What SHOULD we do?

If you want more ideas on market evaluations and marketing, check out my full interview with Mike on episode 143 of the Business Growth Accelerator Show!

Here's what Mike and I covered on the podcast:
💥 5 Frameworks To Become Great At Marketing.
💥 How To Create Marketing/Sales Alignment.
💥And so much MORE!

Hi, It's Isar the host of the Business Growth Accelerator Podcast
I am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content.
I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏

The top 1% of salespeople know something that the 99% don't. 

According to Rob Durant, (sales teams processes and enablement expert), there are 4 things that outstanding salesmen practice that regular ones don't:

1. They ask better, deeper questions. They listen actively. They don't just wait for their time to speak. 
2. They try to uncover the problem, not the symptoms. Many customers obsess over the symptoms because they don't know what the root issue is.
3. They present the solutions by educating the customers about the problem.
4.They show up regularly. Simple as that. You can't close offers if you don't put them out there in the first place.

If you want to hear more of Rob's wisdom, check out our interview on episode 142 of the Business Growth Accelerator. Show!

Here's what Rob and I covered on the podcast:
💥 What makes outstanding salesmen outstanding.
💥 How to scale sales and sales teams the right way.
💥And so much MORE!

Hi, It's Isar the host of the Business Growth Accelerator Podcast
I am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content.
I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏

Hi, It's Isar the host of the Business Growth Accelerator Podcast
I am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content.
I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏