Behind every successful online summit lies a strategic approach that most hosts discover only through painful trial and error. After supporting over two dozen successful summits across multiple niches, I've identified some patterns that separate thriving events from those that struggle to gain traction.

In this episode, we'll chat about some of the mistakes I see (and what to do instead) as well as some of the most successful strategies.  Plus, two things that always surprise me about successful summits!

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