Riccardo Zacconi is an Italian entrepreneur best known as the CEO of King, the company behind the most popular game of our generation: Candy Crush Saga.

Riccardo cut his teeth in the tech startup world during the dotcom boom of the late 90s, when he joined Swedish messaging startup Spray. He left Spray to become vice-president of European sales and marketing at uDate, leaving shortly after it was acquired by Match.com, to set up King in 2003.

The rest they say, is history.

But we aren’t going to gloss over this incredible piece of history, so join us as we talk with Italy’s most successful entrepreneur and take note, he has a lot of advice to share.

Today we chat with Riccardo about:

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