From the Yellow Chair

Capturing the Wild: Building Brand Power in the Outdoor Industry with Jarrod Christmas


Listen Later

Send us a text

How can a former manufacturing plant worker transform into a visionary force in outdoor videography? Jarod from Diboll, Texas, has done just that, and in this episode, we unlock the secrets behind his meteoric rise. As the owner of C4 Media Productions, Jarrod has redefined brand storytelling in East Texas, particularly shining a light on the untapped potential around Lake Sam Rayburn. His remarkable work with projects like Brandon Belt Fishing—spanning social media content to a nationally televised show—illustrates the transformative power of strategic videography and imagery. Get ready to be inspired by Jared’s journey and learn how he’s elevating brands through unique outdoor content.

We dive into the broader aspects of brand building with Jarrod, exploring beyond logos to define a brand’s true identity. Many businesses struggle with articulating their core message, often swayed by fleeting trends. Through a compelling client success narrative, we highlight the virtues of patience and consistency in marketing. Jarrod shares insights on aligning business operations and underscores the importance of high-end vendor partnerships to maintain brand quality. Discover how these strategies can drive long-term growth and apply these best practices to enhance brand awareness across diverse industries.

If you enjoyed this chat From the Yellow Chair, consider joining our newsletter, "Let's Sip Some Lemonade," where you can receive exclusive interviews, our bank of helpful downloadables, and updates on upcoming content.

Please consider following and drop a review below if you enjoyed this episode. Be sure to check out our social media pages on Facebook and Instagram.

From the Yellow Chair is powered by Lemon Seed, a marketing strategy and branding company for the trades. Lemon Seed specializes in rebrands, creating unique, comprehensive, organized marketing plans, social media, and graphic design. Learn more at www.LemonSeedMarketing.com

Interested in being a guest on our show? Fill out this form!


We'll see you next time, Lemon Heads!

...more
View all episodesView all episodes
Download on the App Store

From the Yellow ChairBy Lemon Seed

  • 5
  • 5
  • 5
  • 5
  • 5

5

33 ratings


More shows like From the Yellow Chair

View all
The Way I Heard It with Mike Rowe by The Way I Heard It with Mike Rowe

The Way I Heard It with Mike Rowe

40,896 Listeners

Profiles in Prosperity by Service Roundtable

Profiles in Prosperity

25 Listeners

The Home Service Expert Podcast by Tommy Mello: $200 Million Founder|Forbes, Inc., Entrepreneur Columnist

The Home Service Expert Podcast

717 Listeners

Maxwell Leadership Podcast by John Maxwell

Maxwell Leadership Podcast

2,445 Listeners

A Bit of Optimism by Simon Sinek

A Bit of Optimism

2,150 Listeners

Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service by Tersh Blissett & Josh Crouch

Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service

85 Listeners

BigDeal by Codie Sanchez

BigDeal

751 Listeners