We asked. You answered. We chopped it up.

Coffee!

catandcloud.com/products/subscription

Related Episodes!

How To Pitch An Idea To Your Boss: https://apple.co/2YrVO36

The Lonely Life | Taking Risks + Owner Mental Health: https://apple.co/2HtlcLl

Communicating With Your Boss | 2018 Sprudgies: https://apple.co/2YKr0pA

Leadership - Not Always What You Think: https://apple.co/2LeSzT8

Apologies, Off-Sites, Metrics of Success: https://apple.co/323MBLJ

Resources!

James Altucher Twitter: https://twitter.com/jaltucher

People!

Baca on the Gram: www.instagram.com/realchrisbaca

Baca's YouTube: www.youtube.com/realchrisbaca

JT on the Gram: www.instagram.com/jared_truby

If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Podcast Info and Contact: www.catandcloud.com/podcast 

Instagram: www.instagram.com/catcloudcoffee/ 

Webstore: www.catandcloud.com/ 

Roasters Choice Subscription: www.catandcloud.com/collections/subscriptions 

Wholesale Partners: Interested in serving our coffee at your business? Learn more about our Partner Program https://catandcloud.com/wholesale

Cat & Cloud Coffee was founded in 2016 by three friends who believe experiences and connections shape our lives. Former barista champions and lifelong coffee professionals, they envisioned a better way to do business and set out to create a values-driven organization that put culture first.

Our mission is to inspire connection by creating memorable experiences. Whether it's with guests in our 4 retail locations in Santa Cruz, our team members, or our wholesale partners across the country, we strive to leave everyone better than we found them. The Cat & Cloud Podcast is a space for us to share our experiences and adventures in coffee and business in hopes of inspiring more people to create culture and values-driven organizations.

Hosted by Chris Baca and Jared Truby 

Prepare for meetings and trainings so you don't waste everyone's time. Stop being so serious about everything else.

Coffee!

catandcloud.com/products/subscription

Related Episodes!

(Corrections Corner) How Will A Barista Make a Living Wage?: https://apple.co/2Zf4TrA

Alex Banayan Is Back | The Third Door World Tour: https://apple.co/30h1BFz

Resources!

Barber Shop Club: https://barbershopclub.com

People!

Baca on the Gram: www.instagram.com/realchrisbaca

Baca's YouTube: www.youtube.com/realchrisbaca

JT on the Gram: www.instagram.com/jared_truby

If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Podcast Info and Contact: www.catandcloud.com/podcast 

Instagram: www.instagram.com/catcloudcoffee/ 

Webstore: www.catandcloud.com/ 

Roasters Choice Subscription: www.catandcloud.com/collections/subscriptions 

Wholesale Partners: Interested in serving our coffee at your business? Learn more about our Partner Program https://catandcloud.com/wholesale

Cat & Cloud Coffee was founded in 2016 by three friends who believe experiences and connections shape our lives. Former barista champions and lifelong coffee professionals, they envisioned a better way to do business and set out to create a values-driven organization that put culture first.

Our mission is to inspire connection by creating memorable experiences. Whether it's with guests in our 4 retail locations in Santa Cruz, our team members, or our wholesale partners across the country, we strive to leave everyone better than we found them. The Cat & Cloud Podcast is a space for us to share our experiences and adventures in coffee and business in hopes of inspiring more people to create culture and values-driven organizations.

Hosted by Chris Baca and Jared Truby 

Alex Banayan is back, and we're so incredibly stoked! His book The Third Door relives his wild journey to interview the world's most successful people about how they started out. Thank you for making time for us in the midst of your world book tour! Mad respect, Alex.

Dive in, friends, the water's fine!

Related Episodes!

Alex Banayan | The Third Door | Rethink What Is Possible: https://apple.co/2TAnJZf

Resources!

Alex Banayan IG: www.instagram.com/alexbanayan

The Third Door Book: thirddoorbook.com/order

Jiro Dreams of Sushi Documentary: https://www.netflix.com/title/70181716

Your One Word by Evan Carmichael: https://bit.ly/2YK87rO

Cal Fussman IG: https://www.instagram.com/calfussman

Emotional Intelligence 2.0: https://www.talentsmart.com/test

Baca on the Gram: www.instagram.com/realchrisbaca

Baca's YouTube: www.youtube.com/realchrisbaca

JT on the Gram: www.instagram.com/jared_truby

Cat & Cloud on the Gram: www.instagram.com/catcloudcoffee

If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Podcast Info and Contact: www.catandcloud.com/podcast 

Instagram: www.instagram.com/catcloudcoffee/ 

Webstore: www.catandcloud.com/ 

Roasters Choice Subscription: www.catandcloud.com/collections/subscriptions 

Wholesale Partners: Interested in serving our coffee at your business? Learn more about our Partner Program https://catandcloud.com/wholesale

Cat & Cloud Coffee was founded in 2016 by three friends who believe experiences and connections shape our lives. Former barista champions and lifelong coffee professionals, they envisioned a better way to do business and set out to create a values-driven organization that put culture first.

Our mission is to inspire connection by creating memorable experiences. Whether it's with guests in our 4 retail locations in Santa Cruz, our team members, or our wholesale partners across the country, we strive to leave everyone better than we found them. The Cat & Cloud Podcast is a space for us to share our experiences and adventures in coffee and business in hopes of inspiring more people to create culture and values-driven organizations.

Hosted by Chris Baca and Jared Truby 

Go ahead and show off your team. What if we weren't afraid to learn from others in the company regardless of rank?

Coffee!

catandcloud.com/products/subscription

Related Episodes!

How to Pitch an Idea to Your Boss: https://apple.co/2YrVO36

Communicating With Your Boss | 2018 Sprudgies: https://apple.co/2YKr0pA

Resources!

USA Basketball Fantasy Camp: https://usabfantasycamp.com

JT on the Gram: www.instagram.com/jared_truby

Baca's YouTube: www.youtube.com/realchrisbaca

Baca on the Gram: www.instagram.com/realchrisbaca

Cat & Cloud on the Gram: www.instagram.com/catcloudcoffee

If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Podcast Info and Contact: www.catandcloud.com/podcast 

Instagram: www.instagram.com/catcloudcoffee/ 

Webstore: www.catandcloud.com/ 

Roasters Choice Subscription: www.catandcloud.com/collections/subscriptions 

Wholesale Partners: Interested in serving our coffee at your business? Learn more about our Partner Program https://catandcloud.com/wholesale

Cat & Cloud Coffee was founded in 2016 by three friends who believe experiences and connections shape our lives. Former barista champions and lifelong coffee professionals, they envisioned a better way to do business and set out to create a values-driven organization that put culture first.

Our mission is to inspire connection by creating memorable experiences. Whether it's with guests in our 4 retail locations in Santa Cruz, our team members, or our wholesale partners across the country, we strive to leave everyone better than we found them. The Cat & Cloud Podcast is a space for us to share our experiences and adventures in coffee and business in hopes of inspiring more people to create culture and values-driven organizations.

Hosted by Chris Baca and Jared Truby 

This one’s for the coffee geeks, story lovers and history buffs. Meet the man behind our coffee roaster Bill Kennedy, “Head Honcho” of San Franciscan Roaster & Equipment. Here’s his story about going from 20 years in public education to owning both a café and roaster manufacturing company, plus some Science Friday-esque roasting knowledge. Have fun!

Coffee!

catandcloud.com/products/subscription

Related Episodes!

Grace Lee | Specialty Coffee Superhero Origin Story: apple.co/2SMQFN2

Jen Swen | I&1s: https://apple.co/2YvbH8c

Resources!

San Franciscan Coffee Roasters: https://www.sanfranroaster.com/

Baca’s “Buying a Coffee Roaster” video: https://bit.ly/2GxOVlS

Guests on the Gram!

San Franciscan Roaster Co.: www.instagram.com/sanfranroaster

Grace Lee on the Gram: www.instagram.com/gloufree/

Jenni Swenson on the Gram: www.instagram.com/jen.swen/

Hosts!

JT on the Gram: www.instagram.com/jared_truby

Baca's YouTube: www.youtube.com/realchrisbaca

Baca on the Gram: www.instagram.com/realchrisbaca

If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Podcast Info and Contact: www.catandcloud.com/podcast 

Instagram: www.instagram.com/catcloudcoffee/ 

Webstore: www.catandcloud.com/ 

Roasters Choice Subscription: www.catandcloud.com/collections/subscriptions 

Wholesale Partners: Interested in serving our coffee at your business? Learn more about our Partner Program https://catandcloud.com/wholesale

Cat & Cloud Coffee was founded in 2016 by three friends who believe experiences and connections shape our lives. Former barista champions and lifelong coffee professionals, they envisioned a better way to do business and set out to create a values-driven organization that put culture first.

Our mission is to inspire connection by creating memorable experiences. Whether it's with guests in our 4 retail locations in Santa Cruz, our team members, or our wholesale partners across the country, we strive to leave everyone better than we found them. The Cat & Cloud Podcast is a space for us to share our experiences and adventures in coffee and business in hopes of inspiring more people to create culture and values-driven organizations.

Hosted by Chris Baca and Jared Truby 

It’s important to us that we have a values alignment with the companies we choose to do business with, and High Brow Coffee is no exception! Wholesale just took a trip to visit this very special café in Franklin, Tennessee. Marc sat down with a couple key players, owner Dustin Sauder and café manager Erich Sandersfeld to chat about the journey to becoming the intentional and caring space that High Brow Coffee + Tea is today.

Coffee!

catandcloud.com/products/subscription

Related Episodes!

Partner Forum Planning: https://apple.co/2GquEhY

Caveman Coffee: https://apple.co/2LA8GNS

Ground & Griddled: https://apple.co/32IGfm2

Calavera Coffee: https://apple.co/2Z7dXiS

Resources!

High Brow Coffee: www.instagram.com/highbrowcoffee

Honest Coffee Roasters: www.instagram.com/honestroasters

People!

Dustin Sauder: www.instagram.com/dustinsauder

Erich Sandersfeld: www.instagram.com/erichsandersfeld

Marc Gessler: www.instagram.com/marcymarcgess

Yer Boys!

JT on the Gram: www.instagram.com/jared_truby

Baca's YouTube: www.youtube.com/realchrisbaca

Baca on the Gram: www.instagram.com/realchrisbaca

Charles on the Gram: www.instagram.com/chukjak

If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Podcast Info and Contact: www.catandcloud.com/podcast 

Instagram: www.instagram.com/catcloudcoffee/ 

Webstore: www.catandcloud.com/ 

Roasters Choice Subscription: www.catandcloud.com/collections/subscriptions 

Wholesale Partners: Interested in serving our coffee at your business? Learn more about our Partner Program https://catandcloud.com/wholesale

Cat & Cloud Coffee was founded in 2016 by three friends who believe experiences and connections shape our lives. Former barista champions and lifelong coffee professionals, they envisioned a better way to do business and set out to create a values-driven organization that put culture first.

Our mission is to inspire connection by creating memorable experiences. Whether it's with guests in our 4 retail locations in Santa Cruz, our team members, or our wholesale partners across the country, we strive to leave everyone better than we found them. The Cat & Cloud Podcast is a space for us to share our experiences and adventures in coffee and business in hopes of inspiring more people to create culture and values-driven organizations.

Hosted by Chris Baca and Jared Truby 

It’s not the first time we’ve posed this question, and it certainly won’t be the last. Here’s where we’re at with it at this point of our journey. Owners Chris, Jare and Charles toss around a some ideas, business models and attitudes for owners and employees that might be key.

Coffee!

catandcloud.com/products/subscription

Related Episodes!

Creating Sustainable Careers in Coffee: https://apple.co/2XOa417

Gross Profit Per Labor Dollar - How Can Baristas Earn More Money: https://apple.co/2Si0QJ4

Resources!

Seth Godin’s Podcast: https://www.akimbo.me

Vineyard 7 & 8 (Hi Wesley!): www.vineyard7and8.com

People!

JT on the Gram: www.instagram.com/jared_truby

Baca's YouTube: www.youtube.com/realchrisbaca

Baca on the Gram: www.instagram.com/realchrisbaca

Charles on the Gram: www.instagram.com/chukjak

If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Podcast Info and Contact: www.catandcloud.com/podcast 

Instagram: www.instagram.com/catcloudcoffee/ 

Webstore: www.catandcloud.com/ 

Roasters Choice Subscription: www.catandcloud.com/collections/subscriptions 

Wholesale Partners: Interested in serving our coffee at your business? Learn more about our Partner Program https://catandcloud.com/wholesale

Cat & Cloud Coffee was founded in 2016 by three friends who believe experiences and connections shape our lives. Former barista champions and lifelong coffee professionals, they envisioned a better way to do business and set out to create a values-driven organization that put culture first.

Our mission is to inspire connection by creating memorable experiences. Whether it's with guests in our 4 retail locations in Santa Cruz, our team members, or our wholesale partners across the country, we strive to leave everyone better than we found them. The Cat & Cloud Podcast is a space for us to share our experiences and adventures in coffee and business in hopes of inspiring more people to create culture and values-driven organizations.

Hosted by Chris Baca and Jared Truby 

It's Q & A the Truby and Baca way! You guys asked some banger questions about what success means, how to work with feeling stuck, and actually applying the new ideas we all get fired up about. Real talk, my friends, real talk.

Resources!

Coffee: catandcloud.com/products/subscription

Places!

Rosslyn Coffee: www.instagram.com/rosslyncoffee/

Gracenote Coffee: www.instagram.com/gracenoteboston/

Vif Seattle: www.instagram.com/vifseattle/

La Marzocco: www.instagram.com/lamarzoccocafe/

The Hundreds: www.instagram.com/thehundreds/

Humidity Skate Shop: www.instagram.com/humiditynola/

Luminous Coffee: www.instagram.com/luminouscoffee/

People!

JT on the Gram: www.instagram.com/jared_truby/

Baca's YouTube: www.youtube.com/realchrisbaca

Baca on the Gram: www.instagram.com/realchrisbaca/

If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Podcast Info and Contact: www.catandcloud.com/podcast 

Instagram: www.instagram.com/catcloudcoffee/ 

Webstore: www.catandcloud.com/ 

Roasters Choice Subscription: www.catandcloud.com/collections/subscriptions 

Wholesale Partners: Interested in serving our coffee at your business? Learn more about our Partner Program https://catandcloud.com/wholesale

Cat & Cloud Coffee was founded in 2016 by three friends who believe experiences and connections shape our lives. Former barista champions and lifelong coffee professionals, they envisioned a better way to do business and set out to create a values-driven organization that put culture first.

Our mission is to inspire connection by creating memorable experiences. Whether it's with guests in our 4 retail locations in Santa Cruz, our team members, or our wholesale partners across the country, we strive to leave everyone better than we found them. The Cat & Cloud Podcast is a space for us to share our experiences and adventures in coffee and business in hopes of inspiring more people to create culture and values-driven organizations.

Hosted by Chris Baca and Jared Truby 

How does vulnerability change a discussion? Chris and Jare reflect on the recent Wholesale Partner Forum and jump into some fun topics like owner mental health, why they might apply the forum's teaching format to our own team's education, and why its important to understand your employees as individuals. It might take a really long time, but we also got this idea for world peace.

Resources!

Coffee: catandcloud.com/products/subscription

Related Episodes!

Alex Banayan: https://apple.co/2KSwfks

Owner Mental Health: https://apple.co/2XhEIV7

People!

High Brow Coffee IG : www.instagram.com/highbrowcoffee/

Lox Bagel Shop IG: www.instagram.com/theloxbagelshop/

JT on the Gram: www.instagram.com/jared_truby/

Baca's YouTube: www.youtube.com/realchrisbaca

Baca on the Gram: www.instagram.com/realchrisbaca/

If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Podcast Info and Contact: www.catandcloud.com/podcast 

Instagram: www.instagram.com/catcloudcoffee/ 

Webstore: www.catandcloud.com/ 

Roasters Choice Subscription: www.catandcloud.com/collections/subscriptions 

Wholesale Partners: Interested in serving our coffee at your business? Learn more about our Partner Program https://catandcloud.com/wholesale

Cat & Cloud Coffee was founded in 2016 by three friends who believe experiences and connections shape our lives. Former barista champions and lifelong coffee professionals, they envisioned a better way to do business and set out to create a values-driven organization that put culture first.

Our mission is to inspire connection by creating memorable experiences. Whether it's with guests in our 4 retail locations in Santa Cruz, our team members, or our wholesale partners across the country, we strive to leave everyone better than we found them. The Cat & Cloud Podcast is a space for us to share our experiences and adventures in coffee and business in hopes of inspiring more people to create culture and values-driven organizations.

Hosted by Chris Baca and Jared Truby 

Alex explains how he planned the 2nd Annual Wholesale Partner Forum from logistics to questions he asked planned attendees! Chris compares internal vs. external hiring and how he reasoned through choosing an executive assistant from a pool of highly like-able and capable peeps.

Resources!

Coffee: catandcloud.com/products/subscription

Never Split the Difference by Chris Voss: http://bit.ly/2YbLHLF

Alex on the Gram: https://www.instagram.com/marsemallow

JT on the Gram: www.instagram.com/jared_truby/

Baca's YouTube: www.youtube.com/realchrisbaca

Baca on the Gram: www.instagram.com/realchrisbaca/

If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Podcast Info and Contact: www.catandcloud.com/podcast 

Instagram: www.instagram.com/catcloudcoffee/ 

Webstore: www.catandcloud.com/ 

Roasters Choice Subscription: www.catandcloud.com/collections/subscriptions 

Wholesale Partners: Interested in serving our coffee at your business? Learn more about our Partner Program https://catandcloud.com/wholesale

Cat & Cloud Coffee was founded in 2016 by three friends who believe experiences and connections shape our lives. Former barista champions and lifelong coffee professionals, they envisioned a better way to do business and set out to create a values-driven organization that put culture first.

Our mission is to inspire connection by creating memorable experiences. Whether it's with guests in our 4 retail locations in Santa Cruz, our team members, or our wholesale partners across the country, we strive to leave everyone better than we found them. The Cat & Cloud Podcast is a space for us to share our experiences and adventures in coffee and business in hopes of inspiring more people to create culture and values-driven organizations.

Hosted by Chris Baca and Jared Truby