Changing the Game with Digital Engagement, Presented by SAP

The Buzz 1: “The best marketers are constantly looking for new digital marketing trends based on the evolution of technology, and platforms, to identify new opportunities…” (smartinsights.

The Buzz 1: “Recruiting great marketers should be your number one priority.” (Kipp Bodnar, HubSpot CMO)

The Buzz 2: “Marketing’s job is never done. It’s about perpetual motion. We must continue to innovate every day.

The Buzz 1: “Social media allows big companies to act small again.” (Jay Baer @convince Marketing)

The Buzz 2: “If you make customers unhappy in the physical world, they might each tell 6 friends.

The Buzz 1: “A brand is no longer what we tell the consumer it is -- it is what consumers tell each other it is.” (Scott Cook, Intuit co-founder)

The Buzz 2: “Your brand is the single most important investment you can make in your business.

The Buzz 1: “Today it's not about 'get the traffic' — it's about 'get the targeted and relevant traffic.

The Buzz: “’That thing out there…that is no dinosaur,' says Owen in the 2015 action/sci-fi film Jurassic World. Can the same be said about your email marketing strategy?” (mashable.

The buzz 1: “The best marketing doesn’t feel like marketing.” (Tom Fishburne, Founder, Marketoonist).

The buzz 2: “Marketers need to build digital relationships and reputation before closing a sale.

The buzz 1: “Once a niche aspect of the event industry, virtual events have become an integral part of daily life in the time of COVID-19 — and it looks like these events are here to stay.” www.eventbrite.

The buzz: “If there was one winner in 2020, it was probably video. With everyone online all the time, video became more crucial than ever for marketing and communication.” [biteable.