In this AI marketing podcast episode, Dan Sanchez and Travis break down a massive week of AI news, including the launch of ChatGPT 4.5, Claude 3.7, and Grok 3. They explore how ChatGPT 4.5 smooths out the rough edges of its predecessor, making content generation even more powerful for marketers. They also discuss the strategic battle between AI models and why OpenAI rushed to release 4.5 early to undercut Claude 3.7’s momentum.

The conversation dives into the importance of deep research for marketers, with Dan sharing a viral prompt that helps uncover the most frequently asked audience questions across forums and social media. They also discuss Amazon’s AI push with Claude integration, the growing concerns around AI privacy, and the rapid acceleration of AI development. If you’re a marketer looking to stay ahead of the game, this episode is packed with insights you won’t want to miss.

My Favorite AI Tools:

• ChatGPT - https://openai.com/
• High Level Marketing Platform - https://danchez.com/highlevel
• AI Podcasting Tools - https://danchez.com/podtools

Resources Mentioned:

• Dan's viral LinkedIn post: https://www.linkedin.com/posts/digitalmarketingdan_danchez-activity-7300918456713969664-CuJM?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAJq6gwB_q7tbdFevQk2MATQbXLntrfkInA
• AI Riding a bike: https://www.youtube.com/watch?v=uEv4ZfOwCPA
• AI Business Society Community - https://danchez.com/society

Timestamps:

• 00:01 - Introduction and why this week’s AI news is huge
• 00:37 - ChatGPT 4.5 release: What’s new and why it’s a game-changer
• 03:28 - Why OpenAI called it 4.5 instead of 5.0
• 08:07 - The unexpected release of Claude 3.7 and OpenAI’s strategic counter-move
• 10:57 - Grok 3’s moment of fame and how it compares to ChatGPT
• 13:25 - Deep research in ChatGPT: Dan’s viral prompt for audience insights
• 19:32 - The case for upgrading to ChatGPT Pro for deep research
• 22:05 - Amazon’s AI expansion and Jeff Bezos’ full-time return
• 26:32 - Poll results: Are companies providing AI training?
• 32:23 - Why marketers need to double down on custom GPTs
• 40:43 - The acceleration of AI development: What’s next?