I’m chatting with Kailey Jacomet all about choosing your business structure, business name, and trademark. Kailey and I chat about the different types of business structures to consider when starting your business along with choosing a business name that will have longevity. We also discuss the how-to and the why behind trademarking certain parts of your brand. A little bit about Kailey is that Kailey Jacomet is a business attorney and mom of two. In her law practice, Brand Law Boutique, she helps entrepreneurs protect their brands with trademark registration, and provides attorney-drafted contract templates for service providers in her shop, Contractista. This conversation is an important first step when starting your business or if you’re like me, thinking about changing your business name a few years in. I hope it’s helpful for you today but feel free to reach out to Kailey directly for further assistance.