In this episode, Glasses Malone reflects on a conversation with A&R Don Dub about preparing upcoming music releases, revealing plans to prioritize the One 10 album for an August rollout while pushing the highly anticipated DJ Toomp project to later in the year due to a Hollywood commitment. Malone also breaks down how the traditional concept of “working a record” was built around vinyl sales and retail demand, arguing that the modern streaming era has fundamentally changed the music business, leaving many artists financially struggling despite their public image.

Malone shares candid insights from his own career, including his transition from street life to rap success, early label experiences with Cash Money Records, and lessons learned about music fundamentals from industry figures like DJ Head. Using examples like the marketing strategy behind “Tupac Must Die”, he emphasizes the need for artists to build direct-to-fan business models, leverage the information age, and embrace discomfort while chasing timeless albums and long-term success in today’s evolving hip-hop landscape.

 

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