
Sign up to save your podcasts
Or


Wouldn’t it be great to get inside the mind of couples doing research for their wedding plans?
Until that happens, monitoring their online behavior is the best we can do.
Today, I bring in co-founder and CEO of PartySlate, Julie Novack, to share insights and data based on millions of visitors to their site. She shares:
What kind of content to share in the early stages of the buyer’s journey
What couples want to see immediately when they land on your site
And we discuss the current market conditions and what to expect in the short- and mid-term
Julie’s studied buyer behavior in digital spaces for decades. Let’s hear what she has to say about what tomorrow’s couples want from your marketing efforts.
By Sam Jacobson with Ideaction5
5555 ratings
Wouldn’t it be great to get inside the mind of couples doing research for their wedding plans?
Until that happens, monitoring their online behavior is the best we can do.
Today, I bring in co-founder and CEO of PartySlate, Julie Novack, to share insights and data based on millions of visitors to their site. She shares:
What kind of content to share in the early stages of the buyer’s journey
What couples want to see immediately when they land on your site
And we discuss the current market conditions and what to expect in the short- and mid-term
Julie’s studied buyer behavior in digital spaces for decades. Let’s hear what she has to say about what tomorrow’s couples want from your marketing efforts.

4,582 Listeners

21,241 Listeners

6,615 Listeners

12,063 Listeners

16,699 Listeners

261 Listeners

2,599 Listeners

119 Listeners

81 Listeners

316 Listeners

20,434 Listeners

1,740 Listeners

85 Listeners

126 Listeners

183 Listeners