Today we hear from Bart Watson, Chief Economist for the Brewer's Association. Bart breaks down 2022 beer data, shares trends, volume and market share on the beer industry.

Key Topics

• Beer data and trends to watch
• On premise vs. off premise volume and growth 
• Trends in pack counts, sizes, formats
• Brewery openings and closings
• Bart's forecast for 2023

Resources

• Learn more about Bart's work with the Brewer's Association
• Get the free brewery financial training newsletter

Today we hear from Candace Moon the Craft Beer Attorney.  Candace shares her knowledge and experience around the laws and considerations when opening and running your brewery.

Key Topics

• Important legal documents for your beer business
• What you need to know about securities laws when raising investor money
• Brewery contract basics 
• Best practices for compliance with state and federal rules
• How to build your team so that you don't have to do all this yourself

Resources 

• Learn more about the Craft Beer Attorney
• Check out a new resource - Start a Brewery.com
• Sign up for the free brewery financial training newsletter

Today we hear from Michael Varda from Craft Beer Advisory Services. Michael's company helps craft breweries increase sales and sharpen marketing with consumer intelligence research.

Michael shares tips and tactics from his consumer intelligence research: What makes customers drink what they drink?  What decisions drive where they go? And how can you can use this data to make intelligent business decisions for your brewery?

Key Topics

• Top reasons why customers will come back to your taproom
• The 6 types of customers and how to use this information to drive more taproom traffic
• Research Reports: Brand Analysis, Custom Benchmarks, Go-To Market Strategy, and Consumer Motivation

Resources

• Learn more about Craft Beer Advisory Services
• Get the financial training newsletter for breweries

Today we hear from Chris Overlay from Get Hoptimized.com, a digital marketing agency that is laser focused on craft beverage.

Chris shares the details on the wifi-gateway. What is the wifi-gateway?  Possibly, the best marketing tool you've never heard of.

Key Topics

• Recent trends in brewery marketing
• Chris' Hot Takes: Google Display, Loyalty Programs, and the wifi-gateway 
• Top SEO metrics to track: bounce rate, pages/session, time on site
• How to win more customers by understanding the customer journey

Resources

• Learn more about Get Hoptimized
• Get the financial newsletter for breweries

Interest rates are rising and the cost to borrow money is getting more expensive. In today's podcast, Jason Sleeman from UCBI shares his insights on how to deal with the effects of inflation and rising interest rates.

Key Topics

• Top banking and financing trends facing the beer industry
• The nuts and bolts of re-structuring your loans
• Tips to find grants and outside equity

Resources

• Podcast: Brewery Financing Tips for 2022
• Get in touch with Jason Sleeman: [email protected]
• Get the free for the brewery financial newsletter

In today's podcast you'll hear the audio version of our recent webinar on How to Build Your Brewery Financial Plan.  We'll review how to put together your sales plan, margins, operating expenses and bottom line.

Key Topics

• Financial planning best practices
• Budget pitfalls to avoid
• 6 Steps to build your financial plan
• Tips to overcome the 'overwhelm' when preparing a budget
• Spreadsheet models and tools to get you started

Resources

• Register to watch the brewery financial planning webinar
• Get access to the brewery financial newsletter

The craft beer industry is filled with great people, but none better than today's guest, Andrew Coplon from Secret Hopper. 

Secret Hopper is a mystery shopping company for taprooms.  In today's podcast, Andrew explains how it works and why it's valuable for taproom managers and brewery owners.

Key Points

• 4 data points you need to know to grow taproom sales
• Tips to grow taproom sales as we head into Fall and Winter  
• How to create more memorable (and profitable) experiences in your taproom
• Top takeaways from the Craft Beer Professionals Connects live event 

Resources

• Learn more about Secret Hopper
• Learn more about the Taproom Success Membership, a training resource for taproom managers and staff
• Sign up for the brewery financial newsletter

Today on the podcast we talk with 5th Ingredient Founder and CEO Pulkit Agrawal. Pulkit shares how brewery management software Beer30 uses data to help you produce better beer and better business results.

Key Topics

• When do you need a brewery software system?
• 10 steps to implementing brewery management software (watch the video)
• The questions to ask when researching brewery software
• Top brewery KPI's and key metrics to track

Resources

• Learn more about Beer30
• Sign up for the brewery finance newsletter

Today we hear from Kyle Rheiner from Arthur Hall insurance. We talk about year end planning tips for breweries, the impact of inflation on insurance costs, and the main drivers of insurance expense (and what you can do to reduce them). 

Kyle C. Rheiner is a Certified Insurance Counselor and is the Food & Beverage Practice Leader at Arthur Hall Insurance in West Chester, PA.  Kyle has over 20 years’ experience in the hospitality industry along with actually brewing and distilling craft beverages.  

He and his team handle the insurance for over 150 restaurants & craft beverage makers in the USA. Kyle is also the Host of The Beer Mighty Things Podcast.

Resources

• Contact Kyle Rheiner: [email protected]
• Listen to the first podcast with Kyle: Use this simple tip to save thousands on your brewery insurance
• Sign up for the brewery financial training newsletter

In this podcast you will learn about a new 1-on-1 financial service just for craft breweries: The Brewery CFO in a Box.

What is it?

• Customized in-depth financial analysis
• One on one consulting
• Full financial training program for you and your staff
• Developed based on my 25 years of experience as a CFO in the beer industry

Why do I need it?

• Get 1-on-1 help to set up your financial budget, analyze your financial statements, and benchmark financial results
• Get monthly support from a brewery CFO to help you stay on track with your financial goals
• To learn more, listen to the podcast!

Resources

• Book a time to talk with me one-on-one about the Brewery CFO in a Box package