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From the deceptive simplicity of a napkin rose to the evocative power of scent, Michael Paul of Day Three Fragrances reveals the unexpected journey from illusionist to acclaimed perfumer. When his daughter's question became the catalyst for his pivot during the pandemic, it sparked a brand that captures the personal narratives and emotional landscapes through each fragrance. As Michael Paul shares his story, we're reminded of the unique connections between magic, memory, and the scents that transport us.

This episode is a cultural tapestry woven with the threads of Michael's Dominican heritage, as he introduces us to "La Tacita de Cafe," a scent steeped in familial warmth and the spirit of coffee shared among loved ones. Winning accolades isn't just about recognition—it's a testament to the resonance of culturally-infused fragrances that conjure vivid experiences and emotions. This conversation is a feast for the senses, offering a glimpse into the diverse palette of Michael's creations, from the zesty "Celeste" to his more mysterious concoctions, and why they extend an invitation of comfort and familiarity to every wearer.

Navigating the fragrance industry's tides, Michael Paul shares the entrepreneurial spirit behind Day Three Fragrances, the balance of natural and synthetic ingredients, and the importance of crafting a narrative as compelling as the scents themselves. Whether you're a budding perfumer or an enthusiast of olfactory delights, this episode is an olfactory odyssey through the challenges and triumphs of a niche brand's evolution. Discover the aroma of success and the scent of storytelling with a brand that stands out not just for its fragrance, but for the enchantment it spins around its wearers.

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