Many experts say podcasting is still in its infancy for brands, but they're waking up to the huge potential benefits of audio content and using it to connect with their customers. In this episode, we talk about why journalists and content writers are in a great position to offer podcasting as a service to clients - and why it's a good time to upskill in this area. Tune in to find out:

• the transferrable skills you have that are great for podcasting (and the ones you might want to learn)
• why it's easy to outsource the bits you can't do (and how to do it)
• an actual breakdown of costs so you can see what to charge a client
• And more!

ResourcesBlog post - Your guide to starting a podcast Blog post - "I write scripts for true crime podcasts" Lynne's client podcast: Building Better with CSR