This episode is about execution. Jimmy Mackin sits down with Ken Pozek to unpack the systems, video formats, and strategic bets that turned a camera and consistency into $400M in closed volume - without buying a single Zillow lead.

They walk through the five types of videos that consistently drive revenue, how to test content without getting stuck in planning mode, and what it actually looks like to build a scalable real estate media engine that runs off organic traffic.

Here’s what’s covered:

This is a masterclass in doing the work that actually moves the business forward - without chasing trends or relying on paid leads.

🎧 This is Episode 12 of Growth Mode, the weekly podcast for agents, marketers, and business owners who want to move faster, think bigger, and grow on purpose.

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Tom Ferry

Jimmy Mackin

Jason Pantana