In this episode we are talking with Josh Horton, also known as Jugglin Josh.

Go check out Josh's channel: https://www.youtube.com/channel/UCc4JGh0O0_AO0Asj6MAS0-w

With 750,000 subscribers on YouTube and over 2M on TikTok. He’s known for creating family friendly content with a focus on world records, trickshots, juggling and having a whole lot of fun in the process. He’s been featured on Ellen, Steve Harvey and Sports Center…

And this show,

We talk about to what platforms he’s focusing on and tips for each, how he integrates branded collaborations into his content, how much you should charge for 100,000 followers on TikTok, why he is his own manager and handles the business side of being a creator, what the most important part of your TikTok video is and what you need to do in order to hook people’s attention, the importance of having a community of creators around you.

This was a fun conversation where I learned how important it is to understand the business side of being a creator.

http://www.TomBoyd.co

In this show, we chat with my good friend, Danny Gevirtz. 

He's the absolute best and is a fantastic storyteller. If you haven't seen his films, go check out his YouTube here: 

https://www.youtube.com/c/DannyGevirtz

We break down how he monetizes his stories, why being on camera is his least favorite part of YouTube but what he does it anyway, why he loves using Youtube for his passion projects, the traditional film industry vs filmmaking for his YouTube community...

Listen and subscribe to podcasts at CreatorsAreBrands.com

DM me if you want to holler. Instagram.com/BonusFootage

Tools for creative entrepreneurs (like the ones that help me create this podcast!) https://appsumo.com/

Have an inspired day. 

Tom

In this episode of Creators Are Brands…

We are talking to….. ME.

Yes. Well, my friend Jeremy Mary is talking to me. He has a podcast called “Backstage Careers” and he interviewed me for his show. Definitely go subscribe to Jeremy and follow him as he is a beast in this industry.

But I wanted to share this on my show because this episode gives context into my mission for the content I am creating now. We went into my background as a creative professional, how I started working with a multiplatinum recording artist and Scooter Braun, how I started my own entertainment group and clothing line, and all the failures and success that came with that, why I care so much about creators and the creator economy,

This episode has stories that I’ve never told before…from how Justin Bieber and Scooter were technically my first clients, how my homie Asher inspired me to explore this creative career, to working in the studio with Pharrell, to landing a full time job with a billion dollar brand by creating a rap video.

I hope you get something out of this conversation that helps you on your creative journey.

Thanks for listening and have an incredible day. 

CreatorsAreBrands.com

Jules Terpak has created her own unique voice and style on TikTok… and has built a following of over 200,000 people eager to hear her point of view. 

See her TikTok here: https://vm.tiktok.com/ZMRFkKrrS/

Covering subjects of the future of work, trends on social media, and even politics...she’s positioned herself as a kind of spokesperson for Gen Z creators.

In a world where everyone just falls in line, Jules clearly has something to say and that’s what I admired about her content.

In this show, we go into exactly how she creates her videos, the future of education, 4 day work weeks, why you shouldn’t duplicate other people’s work, oh and how her content connected her with Andrew Yang and his team, who was running for the mayor of New York City at the time.

My name is Tom Boyd, and this is the show that explores how storytellers are building brands online.

From the creative process, the mental frameworks, to monetization strategies, I am fascinated how these individuals are building brands around their individualities. In this show, we learn what’s working, so we can apply that to your mission.

Follow ya boy on Instagram: http://instagram.com/bonusfootage

In today’s conversation we talk to Jim Mullane. Jim created one of the largest non-fiction book communities with over 200,000+ members called @GetBetterWithBooks. By creating content through Instagram, TikTok, and YouTube, Jim brings you only the best bites from the best non-fiction books in the world.

We discover how he built this account as a side hustle, how it has led to collaborations with some of his favorite authors, why all self-help content might not be helpful, and we go deep into some principles he’s learned from his favorite non-fiction books.

My name is Tom Boyd, and this is the show that explores how storytellers are building brands online.  

Watch these podcasts on YouTube: https://youtube.com/playlist?list=PLgnJEpT9cmTp6GQUH0bV6Wd5KMMlvH5RR

Natalie Allport is a former national team snowboarder, CrossFit athlete, and lifelong entrepreneur. She loves nerding out on growth mindset & human performance, hosts the ALL IN with Natalie Allport podcast, and is a passionate advocate for athlete mental health. She runs a marketing agency, 93 Agency, with over a decade of experience in social media, sports marketing and athlete branding.

Follow Natalie on all the things (https://natalieallport.com/)

That is STRAIGHT from Natalie’s website. Thank you for making that available and making my job easy.

In this convo, Natalie breaks down exactly how to reach out brands, how she approaches her content, how she works with athletes to build their digital presence, how she landed a TedTalk opportunity, and much more.

My name is Tom Boyd, and this is the show that explores how storytellers are building brands online.

Apple: https://podcasts.apple.com/us/podcast/creators-are-brands/id1493357557

Spotify: https://open.spotify.com/show/4KRlapHQCCGZ2v2KUUFRQj

Listen on Anchor: https://anchor.fm/creatorsarebrands

Watch on YouTube: https://www.youtube.com/channel/UCCu0W4xiABBQuQPOmm5ryfQ

At the age of 16, Noah Brierley gained 1 million followers in ONE year on TikTok by "teaching you what school never will". 

This is his TikTok: https://vm.tiktok.com/ZMdtP7xb7/

In this episode, Noah tells us exactly how he did it and breaks down actionable insights that you can apply to your short form content today.

His success is proof that TikTok is so much more than what most people think it is and it might be a good time to start teaching via short form content.

Watch on YouTube: https://youtube.com/playlist?list=PLgnJEpT9cmTp6GQUH0bV6Wd5KMMlvH5RR

My name is Tom Boyd and this is the show that explores how storytellers are building brands online.

From the creative process, the mental frameworks, to monetization strategies, I am fascinated how these individuals are building brands around their individualities.

In this show, we learn what’s working, so we can apply that to your mission.

Follow on: 

YouTube

Instagram

TikTok

So I’m scrolling through Twitter….

And I come across this atomic essay from Matt Ragland.

This is what it reads….

10 Lessons For Aspiring Creators… (https://twitter.com/mattragland/status/1399073914039459841?s=20)

The intro reads…

“I started creating content with my first blog in 2011. In the 10 years since, I’ve hosted two podcasts, built a YouTube channel, worked at creator-centric start-ups (ConvertKit then podia, and made the jump to full-time creator.”

In my 10 year overnight success, I learned a lot of lessons. Here are the best for aspiring creators.

I read the rest of the essay… and it’s gold. I resonated with a lot of the points and said...

I gotta’ share this with my buddy.

Which I normally do when I see fire content. But then I thought, it’d actually be fun to call him and record ourselves breaking down these ten lessons and share our hot takes.

And this buddy, is a fellow creator. Here’s worked with me on various projects through the years. He’s created for multiple multi platinum artists, billion dollar brands, and he’s built successful media platforms.

Now, he’s not really an in front of the camera kind of guy. He’s more of a behind the scenes builder. As opposed to me, who puts myself out there, my name on everything, yells at the camera, he’s in the cut, just cooking. But that’s his style of being a creator. Neither is better than the other. You have to find what works for you and your personality.

I thought it’d be awesome to share his perspective.

Again, here's the original tweet if you want to follow along: https://twitter.com/mattragland/status/1399073914039459841?s=20

In today’s show we talked to the creative mastermind… Henry Belcaster.

Henry and his team are responsible for some of the dopest video edits on the internet. Yeah I said it. They’re able to take “traditional podcast” clips to a whole new level which makes them stand out on any social media timeline you’re scrolling.

One of their clients happens to be one of my favorite podcasts, My First Million hosted by Shaan Puri and Sam Parr who are uber successful angel investors, entrepreneurs, and creators.

These guys aren’t especially easy to get in front of….

But somehow...Henry and his team were able to cold contact them and make this relationship happen.

In this episode we learn all about it, how he approaches his creative work, how he has built a team, and talk about his personal content mission with his own YouTube channel and stories.

He’s one of those guys where you look at his content and you go… oh yeah. This dude is gonna’ blow up.

This is Henry's YouTube Channel. Watch it. Now. https://www.youtube.com/user/hbelcaster

My name is Tom Boyd, and this the show that explores how storytellers are building brands online.

From the creative process, the mental frameworks, to monetization strategies, I am fascinated how these individuals are building brands around their individualities. In this show, we learn what’s working, so we can apply that to your mission.

Watch this show on YouTube: https://youtube.com/playlist?list=PLgnJEpT9cmTp6GQUH0bV6Wd5KMMlvH5RR

This is my website: https://www.tomboyd.co/  Discover how to script short videos for social: https://www.tomboyd.co/ballinshorts

JT Barnett is the founder of HoneyHouse, the very first adult content house, the founder of Reset (a festival for the hottest wellness brands), and a hockey brand media/company called TripleDekke.

JT played professional hockey… but now he specializes in business and internet strategy all rooted in wellness and positivity.

He’s currently teaching everything he’s learned from his experiences on his personal TikTok account.

In this episode we discuss his strategy and JT gives you actionable insights you can use for your own creative process today.

Do ya boy a big fave “Click the Apple Podcasts Link and subscribe and write a sweet review that I can screenshot and send to my Mom proving that actual humans listen to content.”

Follow JT on TikTok: @JTBarnett

Follow JT on Instagram: https://www.instagram.com/jtbarnett/

Listen to the full episode on your favorite platform: https://plnk.to/creatorsarebrands?to=page

Watch on YouTube: https://www.youtube.com/channel/UCCu0W4xiABBQuQPOmm5ryfQ

Welcome to “Creators Are Brands", the show that explores how storytellers are building brands online.

From the mindsets, to the tactics, to the business side, I am fascinated how these individuals are building brands around their individualities. In this show, we learn what’s working, so we can apply that to your mission.

We’ll do this by talking to creators, their teams, the platforms that power them, and doing solo shows that break down specific ideas from my own experiences or perspective of how others are thriving.

We focus on impact driven creators. The storytellers who seek to make a positive impact on the world with their content.

Hi... I am Tom Boyd. I am a full-time content creator and digital strategist.

I've been writing, directing and producing content for digital landscapes for over 12 years. I absolutely love creative storytellers, principles of marketing and purpose driven entrepreneurs.  I do not seek to be an expert on this show. The goal in this show is to be a journalist, a detective, an explorer who reports back to you with what’s working for these successful creators so you can apply what you learn to your own mission.

This is my website -> https://www.tomboyd.co/