In this episode of the I Do Wedding Marketing Podcast, I’m thrilled to sit down with Amy Gould, a certified Dubsado specialist and HoneyBook educator, to talk about all things systems, automations, and CRM strategies tailored specifically for wedding professionals. 

Amy shares how her unexpected pivot from HR to becoming a CRM expert began during the pandemic, and how her passion for streamlining and simplifying led to a full-blown business supporting creatives like us. We dive into the unique needs of wedding pros, from the long booking cycles to the seasonality of our work, and how the right CRM—like Dubsado or HoneyBook—can completely transform the way we manage clients, follow-ups, invoices, and all those tiny details that can otherwise slip through the cracks.

If you’ve ever felt overwhelmed by admin tasks, or if you’re still piecing together workflows with sticky notes and spreadsheets, this episode is your permission slip to embrace automation without losing that personal, heartfelt touch that sets your service apart. Amy walks us through how to create a high-touch client experience that feels thoughtful and customized, while still being scalable and efficient.

Now is the perfect moment to invest in systems before the wedding season really ramps up. Whether you’re a seasoned pro or still building your brand, you’ll walk away from this episode with real insights into how CRM tools can give you your time back and help you grow your business with confidence and ease.

Follow Amy Gould:

Book a free discovery call: https://www.amysgould.com/book-a-call

Newsletter: https://www.amysgould.com/newsletter

YouTube Channel: https://www.youtube.com/@SystemsforCreatives

Dubsado link to save 20% on your first month or year: dubsado.com/?c=amysgouldco

HoneyBook link: https://share.honeybook.com/amygouldFollow the Host, Nina Addeo: 

• Website: https://www.idoweddingmarketing.com/

• Instagram: https://www.instagram.com/idoweddingmarketing/

• Email: [email protected]