December 19, 2025

Culture That Drives Performance | EAX 10 Live World Class Agency Panel ( With Abigail Grey, Katie Cromwell, Chris Ellis, Shane Harris & Matt Giggs)

44 minutes

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When culture is strong, the numbers follow.

Recorded live at EAX 10 'Lead Without Limits', Rob Brady hosts a world-class panel of independent agency owners who go beyond theory and share what actually drives performance in today’s market.

Abigail Grey, Katie Cromwell, Chris Ellis, Shane Harris and Matt Giggs unpack the leadership rituals that make values real, from recognition that changes behaviour to coaching that unlocks performance at every level. They speak candidly about toxic hires, tough decisions, and why waiting too long to act costs morale, clients, and cash.

This episode dives into:

• Turning values into daily behaviours
• Recognition systems that build belief
• When (and how) to remove the wrong person
• Structure that replaces chaos with clarity
• Leading through shifting markets without losing your soul

The conversation closes with a hard truth every owner must face: you can’t do everything and lead well. Stepping fully into the CEO role is what unlocks scale, resilience, and long-term performance.

If you’re an independent agent or agency owner building something that lasts, this episode is essential listening.

🎧 Listen now and ask yourself: which value will you make visible next week?

Business Accelerator from Estate Agency X is built for the agents who refuse to stand still. A year of strategic workshops, expert-led learning and practical implementation designed to sharpen your brand, elevate your systems, strengthen your leadership, and grow your business with intention.

Applications for the 2026 cohort are nearly full, with only one space remaining for a business ready to take that step. If you want more information, hit the link and discover whether this is y

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By Iceberg Digital