This episode's guest is Dave Saunders. Dave has spent years in business development and ag technology — many might remember his work helping create My Dairy Dashboard, the analytics tool that helps farmers track and improve performance.

Now he’s focused on helping producers prepare for a changing financial landscape. He’s written a new book, The Reset Ready Playbook: Strategies for Navigating the Global Financial Reset, and developed an online educational platform, ResetReady.app, that helps users understand their financial resilience and learn strategies to strengthen it.

Dave isn't going to offer specific give financial advice — his goal is to provide insight, education, and practical frameworks so farmers can make informed decisions with their own advisors. He believes agriculture holds unique advantages in uncertain times — real assets, sustainable stewardship, and regenerative practices that can thrive through major economic shifts.

We’ll talk about what this “reset” really means, how it’s unfolding, and what farmers can do to stay resilient — and even thrive — as the system changes.

Here is the episode breakdown:

• 2:00 Who is Dave Saunders
• 6:45 What are examples of real assets that dairies already own?
• 8:15 What should dairies do if they sense some clouds on the horizon?
• 12:15 What is a 'family office' and how do farms act like one?
• 14:55 What is the positive story for dairies' financial future?
• 18:00 Why is the golden age of farming forthcoming?
• 20:00 How is access to capital going to change in the future?
• 21:50 Why is the next economic crisis different than previous ones?
• 25:30 Where can people learn more if interested in the The Reset Ready Playbook and app?