Is it possible to run a successful business partnership with a family member?

On today's episode, you will hear the inspiring story of Susan Hayward and her daughter, Jillian, founders of the award-winning interior design firm, Susan Hayward Interiors, just outside Boston, Massachusetts. Susan, an industry veteran, transitioned from a successful photography business to pursue her true passion in interior design. Her daughter, Gillian, took a unique route from marine biology to becoming a renowned member of the American Society of Interior Designers. Together, they share their journey of building a mother-daughter design powerhouse.

Join us as Susan and Jillian open up about the dynamics of working together as a family in the design world. From understanding each other's design styles to fostering honest communication, they reveal the key elements that make their partnership not only successful but also deeply fulfilling. Learn how their different perspectives create a unique blend of tradition and modernity, enhancing the quality of their designs.

If you've ever considered venturing into a family business or are curious about the interior design industry, this episode is a goldmine of insights. Susan and Jillian share valuable advice on overcoming challenges in a male-dominated industry, offering practical tips for aspiring designers. Whether you're interested in residential or commercial design, their experiences and wisdom will empower you to turn your passion into a thriving career.

Featured Guests:

Susan Hayward is an award-winning interior designer member of the American Society of Interior Designers and International Furnishings & Design Association and kept certified by the National Association of Homebuilders.

In 2006, she started her design firm - Susan Hayward Interiors. Nearly two decades later, Susan remains motivated and excited by the opportunity to create beautiful spaces for her clients. She thinks of interior design as a giant puzzle where all the pieces need to fit together to form the perfect space.

Gillian Hayward Scheibel is a renowned member of the American Society of Interior Designers and partner of Susan Hayward Interiors. In a similar fashion to her mother, Jillian took a very unconventional path to becoming a designer. With her husband working as a helicopter pilot for the US Navy, it took a few moves and career changes before she could finally find a career that not only works for her lifestyle but one that she loves.

Now a full-time interior designer, Jillian is passionate about working with clients to help them visualize and achieve the spaces they envision with both beauty and practicality. With her unique perspective as a military spouse, she understands how important it is to truly make a home feel like a home.

Why you’ve got to check out today’s episode:

Check out the show notes >>> A Mother-Daughter Tale of Design Business Partnership With Susan Hayward & Jillian Schaible

NEXT STEPS:

Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!

Grab your freebies:

Join the Design Mentor to kickstart a successful career in interior design!

Check out the best books every interior designer should have here.

Email me at [email protected]

DM me on Instagram at @rwarddesign

Leave me a rating and review! Click here. 

Visit my website at rwarddesign.com

Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...

Did you know that remodeling your home or personal space can be the ultimate launchpad to jumpstart your career in interior design?

In this episode, I share the wisdom gained from the recent renovation of my home, highlighting the significance of treating your home as a training ground to refine your design skills and to understand the project management part of an interior design project.

Being your client also prepares you for the challenges your future clients might face.

If you are looking for ways to jumpstart your interior design career, don't miss this opportunity to turn your home into a portfolio masterpiece. Tune in now and unlock the potential within your walls!

Why you’ve got to check out today’s episode:

Check out the show notes >>> The Best Way to Jumpstart Your Interior Design Career in 2024

NEXT STEPS:

Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!

Grab your freebies:

Listen to Related Episode:

Join the Design Mentor to kickstart a successful career in interior design!

Check out the best books every interior designer should have here.

Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!

Email me at [email protected] if you have suggested topics

DM me on Instagram at @rwarddesign if you have a burning question

Leave me a rating and review! Click here. 

Visit my website at rwarddesign.com to learn more about my services

Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...

Can a seasoned interior designer veteran transition into eDesign? Is eDesign a viable starting point for someone new to the interior design scene?

In today's episode, I sit down with Amanda Foster, an interior design consultant and brand identity mentor with a knack for helping struggling businesses flip their fortunes. Having shifted from traditional design to becoming a brand identity consultant, she shares how eDesign became her creative sanctuary, allowing her to break free from the monotony of the nine-to-five grind.

She also shares the secrets to success in the design industry, emphasizing the importance of brand identity, niche targeting, authentic storytelling, and client-focused social media strategies.

If you feel like you are losing traction in your design career and business or not seeing traffic on your website, this episode will inspire you to reinvent your marketing tactics, embrace eDesign, and wow your clients.

Featured Guest:

⁠Amanda Foster⁠ is an interior design consultant helping her veteran peers flip their struggling businesses with a marketing background. She also serves design newbies with courses to get them started online with all things eDesign for business setup, eDesign 101, and even presentation skills to master Photoshop and Canva to wow their clients.

With her background in graphic and web design, she also helps her peers create strategic graphics that attract their ideal clients. She audits social media and websites to teach them how to be better online service providers in the digital age for our interior design industry.

Why you’ve got to check out today’s episode:

Check out the show notes >>> How to Reinvent Your Design Business With eDesign Service with Amanda Foster

NEXT STEPS:

Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!

Grab your freebies:

Join the Design Mentor to kickstart a successful career in interior design!

Check out the best books every interior designer should have here.

Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!

Email me at [email protected] if you have suggested topics

DM me on Instagram at @rwarddesign if you have a burning question

Leave me a rating and review! Click here. 

Visit my website at rwarddesign.com to learn more about my services

Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...

Color is one of the great foundations of interior design. If you understand color, then you can do great design.

However, color is a tricky topic because it is subjective and changes depending on the light source. 

In today's episode, I guide you through the basics of color theory and the magic that happens when colors complement or harmonize. I explore how color shapes our emotions, influences perceptions, and adds a dynamic touch to interior design. 

For a better understanding of color nuances, I suggest a hands-on approach you can try right away. Also, check out my recommended color expert's website for more resources.

And if you need help honing your color skills, which are so important as an interior designer, join My Design Mentor today.

Why you’ve got to check out today’s episode:

Check out the show notes >>> Exploring Color Theory in Interior Design

Resources and Links:

Maria Killam Website

NEXT STEPS:

Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!

Grab your freebies:

Join the Design Mentor to kickstart a successful career in interior design!

Check out the best books every interior designer should have here.

Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!

Email me at [email protected] if you have suggested topics

DM me on Instagram at @rwarddesign if you have a burning question

Leave me a rating and review! Click here. 

Visit my website at rwarddesign.com to learn more about my services

Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...

The most-asked question of someone new to running a design business is, "How can I attract my ideal client?" or "What is the most effective approach to attract a consistent stream of new clients?"

If you don't want to miss the answers to these questions and more, tune in to today's episode.

My special guest, Kate the Socialite, a renowned marketing expert in the home industry, shares her marketing methodology that not only transformed her own business but has become a guiding principle for her clients.

Her advice on identifying the ideal client and crafting a marketing message is a game-changer too.

No matter where you are in your business, this episode will guide you toward creating a strategic marketing plan that resonates with your ideal client.

Featured Guest:

Kate is the founder of ⁠The Socialite Agency⁠, a marketing firm specializing in helping professionals in the home industry. She is the host of ⁠The Kate Show⁠ podcast, a marketing-focused podcast that is ranked in the top 2% of all podcasts globally. 

In 2021, Kate was named 20 under 40 by Window Vision Magazine. And in 2023, Kate was listed as one of the top 500 global entrepreneurs by Brainz magazine.

Socialite is a marketing agency that works exclusively with home stagers, interior designers, work rooms, and professional organizers. Clients across the world use the social agency to set up simple effective sales funnels that repeatedly bring them more of the right clients without spending hours on their marketing each month.

Why you’ve got to check out today’s episode:

Check out the show notes >>> The Proven Marketing Methodology to Attract Ideal Clients to Your Design Services With Kate the Socialite

Check out my latest interview on The Kate Show: How to Launch Your Interior Design Business without Feeling Clueless

NEXT STEPS:

Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!

Grab your freebies:

Join the Design Mentor to kickstart a successful career in interior design!

Check out the best books every interior designer should have here.

Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!

Email me at [email protected] if you have suggested topics

DM me on Instagram at @rwarddesign if you have a burning question

Leave me a rating and review! Click here. 

Visit my website at rwarddesign.com to learn more about my services

Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...

Are you looking for a worthy podcast to binge on during the holidays or add to your playlist in 2024? 

In this episode, I am sharing a snapshot of the podcasts I am currently listening. From must-listens like "The Business of Design" with Kimberly Selden to guilt-free pleasures like "The Office Ladies," you will have a playlist that can transform your commute and make the most of your downtime during the holiday season.

But this episode isn't just about listing podcasts. It's a roadmap to enhancing your personal and professional life. Not only do I introduce podcasts that have been instrumental in my journey, but I also describe how to categorize podcasts based on how often they should be listened to. Whether you're a design enthusiast, a business owner, or someone seeking personal growth, this episode promises to be a valuable resource for curating your podcast playlist.

Don't miss out on the chance to optimize your podcast experience and kickstart 2024 with a curated collection of shows that align with your interests and aspirations.

Why you’ve got to check out today’s episode:

Check out the show notes >>> 12 Powerful Podcasts for Personal & Career Growth That You Can Listen to in 2024

Featured Review:

A great listen!

"This podcast is a nurturing space for those intrigued by interior design, offering a weekly dose of practical skills and professional insights. Rebecca is like a seasoned guide aiding you to sidestep common industry missteps, while encouraging a bold stride towards a fulfilling design career, whether as a solo venture or within a firm." - Bona and Team Capsho

NEXT STEPS:

Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!

Grab your freebies:

Listen to Related Episode:

Join the Design Mentor to kickstart a successful career in interior design!

Check out the best books every interior designer should have here.

Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!

Email me at [email protected] if you have suggested topics

DM me on Instagram at @rwarddesign if you have a burning question

Leave me a rating and review! Click here. 

Visit my website at rwarddesign.com to learn more about my services

Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...

It is at this time of the year when many of us think about setting goals for 2024. There is much excitement and hope in the air.

But for those who struggle with maintaining focus or feel overwhelmed by the prospect of setting and achieving goals, this must be a challenging time.

In this episode, I sit down with Sierra Collins, a Full-Focus Planner coach I've worked with for several years. She shares her transformative journey from education to leadership coaching, revealing powerful insights on intentional goal-setting and growth mindset. She introduces the Full-Focus Planner, a tool that not only enhances productivity but fosters personal growth.

I also share my experiences using the planner to schedule personal and business tasks, including weekends. It is a game-changing tool that cuts through distractions and conquers my goals with purpose.

So if you want to enjoy the process of goal setting, break free from unmet goals, and make 2024 your year of unstoppable achievement, this episode is a must-listen.

Don't let another year pass without realizing your full potential. Tune in, embrace intentionality, unlock your potential, and step into a future of purposeful success!

Featured Guest:

Sierra Collins, a highly regarded leadership development coach, speaker, and trainer, leverages her extensive educational background and leadership expertise to guide individuals and organizations in reaching their highest aspirations.

As a founder of Sierra Learnership Collaborative, her unwavering commitment to lifelong learning and passion for enhancing leaders' effectiveness have cemented her as an influential figure in her field.

Sierra is a John Maxwell certified leadership coach, a full-focus planner certified pro, and a certified disc consultant. Backed by over a decade of experience in education and a master's degree in the field, she possesses a unique ability to simplify complex concepts, making them accessible to a broad audience.

Sierra's collaborative approach empowers her clients to set ambitious goals and transform them into concrete achievements. She is recognized for her dedication to helping individuals, teams, and entire organizations realize their full potential. Though she says her business grows people it is not industry-specific. Over half of her active clients today are luxury interior design firms from all over the world.

Why you’ve got to check out today’s episode:

Check out the show notes >>> The Power of Intention: How to Set and Achieve your Goals for 2024 With Sierra Collins

Resources and Links:

Aspire2Achieve Growth: Full Focus Planner Workshop

NEXT STEPS:

Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!

Grab your freebies:

Listen to Related Episode:

Join the Design Mentor to kickstart a successful career in interior design!

Check out the best books every interior designer should have here.

Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!

Email me at [email protected] if you have suggested topics

DM me on Instagram at @rwarddesign if you have a burning question

Leave me a rating and review! Click here

Visit my website at rwarddesign.com to learn more about my services

Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...

Do you struggle to identify your priorities and stay focused on achieving your goals?

In this week's episode, I talk about what it means to be fully focused and its significance in achieving your career goals, especially if you are considering a path in interior design. This is a prelude to next week's interview with Sierra Collins, a seasoned full-focus planner coach, and a deep dive into the Full Focus Planner and how it can transform your professional and personal life.

I also introduce Greg McCowan's concept of Essentialism and provide practical strategies to prioritize and achieve a fulfilling career in interior design by 2024.

What are you waiting for? Tune in and seize the opportunity to reflect on what truly deserves your focus, setting intentions that will shape your path into 2024. Don't just dream of a successful design career—make it a reality by embracing the power of focus!

Why you’ve got to check out today’s episode:

Check out the show notes >>> Boost Your Interior Design Career in 2024 with the Power of Focus

Resources & Links:

NEXT STEPS:

Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!

Grab your freebies:

Listen to Related Episode:

Join the Design Mentor to kickstart a successful career in interior design!

Check out the best books every interior designer should have here.

Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!

Email me at [email protected] if you have suggested topics

DM me on Instagram at @rwarddesign if you have a burning question

Leave me a rating and review! Click here. 

Visit my website at rwarddesign.com to learn more about my services

Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...

Could landscape design be a game-changer for interior designers? Is there a common ground that brings the principles of both worlds together?

In this episode, I share a fun and fascinating conversation with Steve, a seasoned landscape designer with nearly 40 years of experience. He reveals the secrets behind his journey into landscape design, emphasizing how the principles align with interior design. He shares valuable insights into his creative process, from understanding clients' desires to incorporating unique elements that elevate each project.

But here's the burning question: Can interior designers seamlessly transition into landscape design? Steve believes so! He encourages aspiring & seasoned designers to explore both realms, emphasizing the importance of a holistic approach to cater to clients seeking one-stop solutions.

And if you are looking for practical advice, touching on the business side of design, you will learn from Steve's hard-earned wisdom on managing finances, charging what you're worth, and treating design not just as a passion but as a business.

Tune in so you won't miss a thing! 

Featured Guest:

⁠Steve Griggs⁠ is not your average designer. He is a visionary. He transforms ordinary outdoor spaces into extraordinary masterpieces. 

With decades of experience and a discerning eye for detail, Steve has become New York's premier landscape designer - elevating homes, luxury communities, and urban spaces to new heights. His acolytes extend beyond his design progress. He is a two-time recipient of the IMC 5000 Award, a testament to the rapid growth and impact of his business. His journey is a testament to his passion and dedication. He started with a wheelbarrow, working tirelessly to build his business from the ground up. 

Today, he is the go-to expert for landscape design, swimming pools, and outdoor entertaining spaces. One of these remarkable qualities is his approach to design. He doesn't impose cookie-cutter designs, instead, he collaborates closely with clients to understand their unique vision. His work extends beyond traditional landscapes to reinventing and renovating urban spaces as well as designing luxury homes and communities. 

As a best-selling author of Straight Dirt New York City's premier designer tells it like it is, Steve shares insider secrets on working effectively with landscape designers and contractors. His no-nonsense approach ensures clients get results that go beyond their expectations.

Why you’ve got to check out today’s episode:

Check out the show notes >>> From Outdoors to Indoors: The Intersection of Landscape and Interior Design With Steve Griggs

Resources & Links:

NEXT STEPS:

Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!

Grab your freebies:

Join the Design Mentor to kickstart a successful career in interior design!

Check out the best books every interior designer should have here.

Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!

Email me at [email protected] if you have suggested topics

DM me on Instagram at @rwarddesign if you have a burning question

Leave me a rating and review! Click here. 

Visit my website at rwarddesign.com to learn more about my services

Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...

"How does the living space impact my client's daily life and mental health?" Interior Designers must ask this question before designing spaces for their clients.

In today's episode, I talk about the psychology of design and environmental psychology, and its profound impact on interior design. As I unravel Maslow's hierarchy of needs, I explore how shelter is a fundamental need that transcends into homes that foster safety, love, self-esteem, and self-actualization.

I also share a challenging year of living through a home renovation that affected my psyche and mental health.

So this episode doesn't just uncover the challenges; it serves as a guide, offering resources, including TED talks and a recommended textbook, to aid in understanding the psychology of design and environmental psychology.

Whether you are a seasoned designer or just starting in the creative field, awareness of the psychology of the environment is crucial to creating mindful spaces for your clients.

Don't forget to check out the show notes for valuable resources and together let's start transforming spaces with purpose, beauty, and inspiration!

Why you’ve got to check out today’s episode:

Check out the show notes >>> Want to Create Mindful Spaces? Learn First the Psychology of Design & Environmental Psychology

Resources & Links:

Textbook & Articles

Videos

TED Talks

NEXT STEPS:

Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!

Grab your freebies:

Join the Design Mentor to kickstart a successful career in interior design!

Check out the best books every interior designer should have here.

Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!

Email me at [email protected] if you have suggested topics

DM me on Instagram at @rwarddesign if you have a burning question

Leave me a rating and review! Click here. 

Visit my website at rwarddesign.com to learn more about my services

Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...