The Action Catalyst

Developing Mental Toughness, with Steve Siebold (Sales, Management, Mentality, Leadership)


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Steve Siebold, CSP trains sales and management teams on how to increase sales through his unique blend of mental toughness training. Salespeople learn how to control their thoughts, feelings, and attitudes before, during, and after the sales presentation. Managers learn how to become mentally tough coaches and leaders with their sales representatives.

Steve speaks from real-world experience as a former professional athlete, national coach, and international businessman. He began studying mental toughness training as a world-class junior tennis player in the 1970s.

Steve’s clients include Fortune 500 companies such as Johnson & Johnson, Toyota, Procter & Gamble, GlaxoSmithKline—to name a few—as well as thousands of direct salespeople in ten countries worldwide.

Steve has been featured on The Today Show, Good Morning America, BBC Television Europe, NBC Australia, CBS, FOX, and dozens of other television shows, radio programs, newspapers, and magazines around the globe. His books, videos, and audio programs have been sold in 30 countries around the world. Two of his four books on mental toughness are international best-sellers and are considered by many experts to be the gold standard in the field of psychological performance training for sales teams.

As a professional speaker, Steve has been awarded the Certified Professional Speaker designation from the National Speakers Association. Steve ranks among the top 1% of income earners in the professional speaking industry worldwide.

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