In this Social Media Decoded episode, marketing strategist Lindsey Wagnon breaks down how women founders can ditch hustle culture, simplify their marketing, and scale sustainably—especially in the first 1–3 years of business. We cover lean-budget marketing, post-purchase automations that turn buyers into promoters, and the exact systems Lindsey uses to show up consistently without a huge team or ad spend.

What You’ll Learn

• The lean, high-impact marketing moves to grow on a shoestring
• How to set up post-purchase funnels that create repeat buyers & referrals
• A simple, sustainable content system for busy women with a 9–5
• What to stop doing (common money/time wasters in early marketing)
• How to align your schedule, boundaries, and business model to avoid burnout

Guest

Lindsey Wagnon — Founder, Lindsey Wagnon Marketing; host of The Savvy Startup Marketer podcast; specialist in strategic, affordable, automation-driven marketing for women-owned small businesses.
Website: lindseywagnon.com
Instagram: @lindseywagnonmarketing