Kate Syuma was the 3rd designer at Miro and went on to become the Head of Growth Design during her 6+ years at the company. This episode is a masterclass in designing for business impact. We discuss:

- Her process for identifying the aha moment in your product

- How Kate overcame imposter syndrome in her first year

- Ways designers can ask better data questions

- Insights from researching onboarding at 80+ companies

- The importance of designing for emotion vs. solving problems

- + a lot more

If you want to learn more about Kate definitely check out: Growthmates - https://katesyuma.substack.com/ ✌️

Dive is where the best designers never stop learning 🤿 🌐 dive.club 🐦 twitter.com/joindiveclub

Now you can join advanced courses taught by the top designers to help you take a huge leap forward in your career 💪

If you’ve opened Twitter in the last year then you’re definitely familiar with Soren Iverson’s satirical designs like Uber Hotbox and the iMessage typing indicator. So in this episode we get an inside look at his process and lessons he’s learned throughout his career:

• How he overcomes creative blocks
• Strategies for being consistent
• What it was like collaborating with Duolingo
• How to jumpstart your network online
• Tactics for growing your product sense
• Why Soren is learning to code

In this episode, Kathryn Gonzalez walks us through how she built the DoorDash design language as the first designer and frontend engineer. We talk about what it's like designing for a 3-sided marketplace, how to figure out the right level of craft for your product, and get an inside look at how DoorDash structures their design system.

Kathryn spent almost 7 years at DoorDash and eventually became the Head of Design Infrastructure so this episode is chalk full of wisdom ✨

This Deep Dive is a special one because we get to hear from Niko Klein and Garrett Miller from the prototyping team at Figma.

We get a behind-the-scenes look at everything that led up to the advanced prototyping release at Config 2023 as well as:

• How Niko collaborates with engineering
• The prototyping feature they didn’t think they would release
• How they balanced power and simplicity while designing the expression builder
• Traits of a prototyping culture
• Strategies for prototype fidelity
• The future of prototyping in Figma

In 2022, Marco Cornacchia was coming off of a failed startup and started working on his new portfolio. Little did he know this project would land him a role as the founding designer at Diagram, lay the foundation for design Twitter’s most viral website, and spawn a talk at Webflow’s conference 🤯 In this episode, Marco shares how he (accidentally) created a new trend of animated bento grids. And we also get a behind the scenes of what it was like being the founding designer of Diagram and ultimately getting acquired by Figma. If you’re interested in designing at a startup then you’ll love this episode ✌️

This episode is a panel discussion hosted by Maven where we talk about specific strategies that you can use to become more valuable as an individual contributor on your team. We cover a lot of ground including:

• Becoming a conduit for ideas
• Traits of the best ICs
• Framing your ideas successfully
• The fastest ways to grow as a designer
• Receiving feedback more effectively
• Moving up the value chain of ideas
• a lot more

In this deep Dive, James gives us a behind-the-scenes of his creative process and how he is reimagining every pixel of the Clerk brand. We get into the weeds of how he establishes visual languages, his approach to animation, and what he looks for in a motif.

We also discuss which design trends are worth jumping on, which ones have peaked, and which ones to avoid. If you're into branding, visual design, or landing page techniques then you'll love this episode.

In this episode, Brian Lovin talks about his journey as a second-time founder and gives a behind-the-scenes of building his new startup, Campsite. He also shares key insights from hundreds of interviews he’s conducted to learn more about what makes a great design process. We talk about: - Strategies for sharing your work and getting feedback - Why Brian thinks we’ve gone too far with landing page design - Finding the right level of craft as a design founder - Why Brian no longer thinks every designers should start a company - The problems with post-COVID design process - What he’s doing differently as a second-time founder - The three values he’s instilling in the design culture at Campsite + a lot more

In this Deep Dive, David Hoang gives us a peek into where he thinks the industry is headed and how product designers can prepare for the future. We talk about:

• What AI in Figma might look like
• How to create a more accessible web
• The rise of the design founder
• How dynamic interfaces impact design systems
• Why the title “software designer” is trending up 📈

In this episode, we analyze four different websites (Lemonade, Formcarry, Stella Domo + Runway) to help you confidently write and design landing pages that sell 💪 Listen to learn how to:

• Design a top-notch hero section
• Use layout techniques that make your design stand out
• Avoid the biggest animation and copywriting mistakes
• Showcase testimonials effectively
• + a lot more

If you want to go even deeper 👉 check out Erik's new Landing Page Academy 💻