Today I’m going to answer a question I hear over and over again from gym and studio owners who indeed do want to grow their business by serving this large, lucrative and underserved segment.

I’m asked this question all the time in my free Facebook group, in emails, in phone conversations, at conferences…

So let me answer it for you once and for all here today.

This is the question: Do I need to be on every social media channel? 

And the answer, quite simply, is this: Absolutely not.

Stick with me for a few minutes on this short episode, and I’ll explain – with my main intention being to quiet that annoying voice in your head that says you need to be scrambling all the time to be everywhere.

Resources and Links

Prime Fit Pros Group on Facebook

Prime Fit Content – Engage the over-50 market

Naamly – Support our advertiser, who helps you keep in touch with your members