In today’s episode, Dr. Robyne welcomes author, personal branding strategist, and entrepreneur Rory Vaden for a practical and inspiring conversation about what it really takes to create lasting change, both for ourselves and for the people we serve. Together, they explore why the highest performers don’t chase shortcuts but instead commit to doing the difficult, meaningful work others often avoid. Rory shares his “take the stairs” philosophy, reminding us that real progress comes from consistently choosing long-term results over immediate comfort.

You’ll hear why enjoyment isn’t a requirement for meaningful action, how the “pain paradox” reveals that tough choices today often create an easier future, and why unglamorous, boring habits can radically transform your life. They also discuss why hope isn’t just a soft skill but a tactical advantage, and how shifting your thinking from “Is it possible?” to “How could it be possible?” unlocks new pathways and opportunities.

If you’re ready to redefine your habits, design your future with intention, or find the courage to share your story, this episode is your invitation to think long-term, commit to the work, embrace the messy middle, and trust that every setback is preparing you for something greater.

Listener note: This conversation includes mention of suicide. If this topic feels sensitive for you, please take care while listening.

In this episode, you’ll learn:

• The four levels of influence and how understanding them can multiply your impact

• Why the highest performers aren’t chasing shortcuts

• The “pain paradox” and how embracing tough moments now leads to easier, more fulfilled living later

• How hope is both a strategy and a superpower for leadership, personal growth, and resilience

• Tactical mindset shifts to help you ask better questions and unlock new possibilities

• Why you’re most powerfully positioned to serve the person you once were

• What it truly means to unlearn limitation, reprogram your thinking, and step into identities you once thought impossible

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Dr. Robyne’s new book, I Hope So, is now available! Order your copy today by visiting: https://drrobyne.ca/hope/

Additional Resources:

• Take the Stairs: 7 Steps to Achieving True Success by Rory Vaden

• Procrastinate on Purpose: 5 Permissions to Multiply Your Time by Rory Vaden

• Wealthy and Well-Known: Build Your Personal Brand and Turn Your Reputation into Revenue by Rory & AJ Vaden

• Rory’s podcast with his wife AJ: Wealthy and Well-Known Podcast

• TEDx Talk: How to Multiply Your Time | Rory Vaden

• Have a calling on your heart and interested in learning more about how to turn your passion into a business? - Request a free brand call with Brand Builders Group by visiting www.freebrandcall.com/lifebydesign

Get in Touch with Rory:

• Website: https://roryvaden.com/

• Website (Brand Builders Group): https://brandbuildersgroup.com/

• Instagram: https://www.instagram.com/roryvaden/

• LinkedIn: https://www.linkedin.com/in/roryvaden

• YouTube: https://www.youtube.com/@RoryVadenYT/videos

Get in Touch with Dr. Robyne:

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• Get Dr. Robyne’s book: Stress Wisely

• Get Dr. Robyne’s book: I Hope So

• Join Dr. Robyne’s Stress Wisely Labs

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• Visit Drrobyne.ca

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