Seriously. 

Don’t listen to this episode. 

Whatever you do. 

Don’t.

Press. 

Play.

(Warning: this episode contains explicit language.)

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Today’s sources

Driscoll, R., Davis, K. E., & Lipetz, M. E. (1972). Parental interference and romantic love: The Romeo and Juliet effect. Journal of Personality and Social Psychology, 24(1), 1–10.

Heath, R. (2006). Brand relationships: strengthened by emotion, weakened by attention. Journal of Advertising Research, 46(4), 410–419.

Maimaran, M., & Fishbach, A. (2014). If it’s useful and you know it, do you eat? Preschoolers refrain from instrumental food. Journal of Consumer Research, 41(3), 642–655.

Mazar, N., & Soman, D. (Eds.). (2022). Behavioral science in the wild: Behaviorally informed organizations. University of Toronto Press.

Ryan, R. M. (1982). Control and information in the intrapersonal sphere: An extension of cognitive evaluation theory. Journal of Personality and Social Psychology, 43(3), 450–461.