E-Commerce Growth For Supplement Brands | Direct-to-Consumer Marketing Strategies

E-commerce Growth: Why Ritual's $250M Success Left Growth On The Table


Listen Later

"Send me a text"

If you're running a supplement brand doing $2-5 million per year and feel stuck at your current level, I'm going to share something with you that most agencies will never tell you.

Because they don't know how people really buy supplements.

At Creative Thirst, we've spent years analyzing what separates supplement brands that break through revenue ceilings from those that plateau. 

After optimizing pages, tracking millions in conversion data, and interviewing thousands of buyers, we discovered something critical:

There are four distinct psychological forces that influence how people by supplements: Trust, Belief, Desire, and Hope.

Most supplement marketers and founders stumble through these accidentally, optimizing the wrong things at the wrong time.

Have you heard of the supplement company called Ritual? 

When we reverse-engineered their entire growth strategy, we discovered that they They masterfully implemented TWO of these forces—Trust and Hope. That execution alone built a $250M company.

But they left Desire and Belief completely unoptimized. That represents 30-50% untapped growth potential even at their scale.

Today, I'm going to break down our complete supplement buying forces framework, showing you exactly what Ritual mastered and what they missed, then giving you our implementation methodology so you can systematically address all four forces without their “New York Times” budget.

If you're interested in working with me and my team to improve your supplement business. You can learn more at my website https://creativethirst.com

  • Click here to grab your copy of the Health Supplement Ad Swipe Guide.
  • Discover what really works in funnel marketing
  • Need help increasing sales on your own? Click here
  • Stuck at $1 - $5M in revenue? Click Here
  • Case Study on how Creative Thirst added over $200,000 for one supplement brand
...more
View all episodesView all episodes
Download on the App Store

E-Commerce Growth For Supplement Brands | Direct-to-Consumer Marketing StrategiesBy Bobby Hewitt

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

26 ratings


More shows like E-Commerce Growth For Supplement Brands | Direct-to-Consumer Marketing Strategies

View all
The Foundr Podcast with Nathan Chan by Foundr Media

The Foundr Podcast with Nathan Chan

572 Listeners

Capitalism.com with Ryan Daniel Moran by Capitalism.com

Capitalism.com with Ryan Daniel Moran

727 Listeners

The Rich Roll Podcast by Rich Roll

The Rich Roll Podcast

11,899 Listeners

How I Built This with Guy Raz by Guy Raz | Wondery

How I Built This with Guy Raz

30,226 Listeners

Marketing School - Digital Marketing and Online Marketing Tips by Eric Siu and Neil Patel

Marketing School - Digital Marketing and Online Marketing Tips

1,261 Listeners

Founders by David Senra

Founders

2,136 Listeners

Up First from NPR by NPR

Up First from NPR

56,546 Listeners

The Game with Alex Hormozi by Alex Hormozi

The Game with Alex Hormozi

4,447 Listeners

The Diary Of A CEO with Steven Bartlett by DOAC

The Diary Of A CEO with Steven Bartlett

8,967 Listeners

The Russell Brunson Show by Russell Brunson | YAP Media

The Russell Brunson Show

925 Listeners

My First Million by Hubspot Media

My First Million

2,642 Listeners

The Prof G Pod with Scott Galloway by Vox Media Podcast Network

The Prof G Pod with Scott Galloway

5,559 Listeners

Huberman Lab by Scicomm Media

Huberman Lab

29,233 Listeners

OPERATORS by OPERATORS

OPERATORS

50 Listeners

Chew on This - Digestable DTC Content by Chew on This

Chew on This - Digestable DTC Content

17 Listeners