Jorge and Schultze dive into gym culture, tackling topics like fashion trends, the role of trainers in professionalism, and debunking the myth of "deloading". They also explore intent-based programming and strategies for building strong client relationships that boost satisfaction and adherence.

https://www.instagram.com/brandon.schultze/

https://www.instagram.com/jorgedehoyos_/

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The Virality of Media and Current Events (00:03:00)

Shifts in Fitness Trends and Influencers (00:05:52)

The Competitive Nature of Gym Culture (00:08:59)

Gym Fashion Trends (00:15:01)

Wholesome Moments in Gym Culture (00:17:58)

The Role of Personal Trainers (00:34:33)

Debunking Deloading Myths (00:35:39)

Intent-Based Programming (00:48:05)

Building Client Relationships (00:57:19)