"Tech Finance" with Sasha Orloff: B2B Fintech | AI | Finance Tech

E41: The Seven Frameworks CFOs Need to Know: Jim Cook Round 2


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Today CJ welcomes back Jim Cook, a renowned coach to chief financial officers throughout Silicon Valley through his company BenchBoard Advisory -- and a co-founder of Netflix. Jim takes us through a number of frameworks for decision making and communication, including the three eras of CFO requirements, the concept of disagreeing, but still committing as a management team, challenging the problem, not the person, how the most valuable skill CFOs can learn is communication, the leadership SECS talk, and much more. If you’re looking for an ERP platform, check out our sponsor, NetSuite: https://netsuite.com/metrics
PSA: Run The Numbers has a new Spotify and Apple show link. Follow the links to subscribe and ensure you'll never miss an episode
Apple: https://podcasts.apple.com/us/podcast/run-the-numbers/id1723787140
Spotify: https://open.spotify.com/show/0zQCkklNnVgMD364kCW5SV
SPONSORS:
NetSuite provides financial software for all your business needs. More than 37,000 thousand companies have already upgraded to NetSuite, gaining visibility and control over their financials, inventory, HR, eCommerce, and more. If you're looking for an ERP platform ✅ NetSuite: https://netsuite.com/metrics and get a customized KPI checklist.
Maxio is the only billing and financial operations platform that was purpose built for B2B SaaS. They're helping SaaS finance teams automate billing and revenue recognition, manage collections and payments, and put together investor grade reporting packages. 🚀 Request a demo at www.maxio.com/runthenumbers for 10% off your first year.
Thoropass provides complete compliance management, continuous monitoring, and security audits through intuitive software and expert guidance – allowing you to do business with confidence. Learn more: https://bit.ly/Thoropass 🔒
Tropic is the next-generation Procurement Platform that’s helping modern CFOs take control of their budgets and bottom line. By combining approval workflows, supplier management, and pricing benchmarks all in one place, Tropic makes savings opportunities easy to find and act on. 🌴 Visit www.tropicapp.io/metrics to learn how.
FOLLOW US ON X:
@cjgustafson222 (CJ)
@cookflix (Jim)
@turpentinemedia
TIMESTAMPS:
(00:00) Introduction: The Power of Data-Driven Decisions
(02:32) Sponsor - Netsuite | Attio
(04:46) The Return of Jim Cook: A Masterclass in CFO Communication
(07:06) The Four C's of Teams: A Framework for Decision Making
(16:40) Sponsor - Maxio | Thoropass
(23:29) The Three Eras of a CFO: From Ownership to Leadership
(26:10) The Five Steps to Ownership
(31:20) Sponsor - Tropic
(32:33) Communication: Who is in the room?
(37:16) SECS Talk 
(40:10) Being Comfortable in Silence
(40:40) 3 Things Humans Remember 
(48:00) Captain of Three Ships: Relationships, Partnerships, and Leadership
(49:06) Wrap
This show is produced by Turpentine: a network of podcasts, newsletters, and more, covering technology, business, and culture — all from the perspective of industry insiders and experts. We’re launching new shows every week, and we’re looking for industry-leading sponsors — if you think that might be you and your company, email us at [email protected].
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"Tech Finance" with Sasha Orloff: B2B Fintech | AI | Finance TechBy Puzzle, Turpentine

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