Amazon's new FBA fees have been announced for 2026 and Amazon themselves claim that their new fees only add 8 cents per unit sold of the average item selling price. Is that really the case though? In today's episode, Dave breaks down how the new fees ACTUALLY work, which products came out unscathed, and Amazon's bigger picture goals.

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Amazon released their new FBA fees for 2026.

Keeping up with tradition, Amazon released it in the most confusing way possible. They also claim that their new fees only add 8 cents per unit sold of the average item selling price. This leaves sellers scrambling to calculate how their products and profit margins will be affected.

Luckily, Dave is breaking down these fees on a per size category level and how these will affect you as a seller, whether you sell small or oversized items.

Dave also breaks down the pricing increases for their different programs, namely Amazon's bulk storage program AWD and Multi Channel Fulfillment.

Timestamps

• 00:00 - Introduction to Amazon's FBA Fee Increases
• 02:53 - The Impact of FBA Fee Changes
• 05:49 - Analyzing Fee Increases by Product Category
• 08:54 - The Effect on Bulky Items and Packaging
• 11:49 - Placement Fees and Their Implications
• 14:50 - Additional Fee Categories and Inbound Defects
• 17:50 - Conclusion and Future Considerations

As always, if you have any questions or anything that you need help with, leave a comment down below if you're interested.

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Thanks for listening!

Until next time, happy selling!