In this episode of The Other 99%, hosts Lisa Duck and Susan Larimer discuss the importance of customer appreciation in direct sales. They share creative and unique ways to show gratitude to customers, emphasizing the significance of personal touches and community building. The conversation covers various strategies, including hosting events, sending thank-you notes, and partnering with local organizations for charitable causes. The hosts encourage listeners to focus on genuine appreciation and to implement one or two ideas effectively to enhance customer relationships.

Takeaways:

1. Customer appreciation is essential for building loyalty.
2. Creative gestures can significantly impact customer relationships.
3. Spotlighting customers publicly can boost their morale.
4. Hosting no-strings-attached events can strengthen bonds.
5. Focus on gratitude and giving back to create lasting connections.

Memorable Quotes:

“It’s gonna get your name out there anyway, word of mouth will travel back to you, you’ll always get the referral and in the end, you’ll see your business grow.” - Lisa Duck

“Just take one idea and run with it.” - Susam Larimer

“I always used to say to my customers, it’s a leave your wallet at home event.” — Lisa Duck

Chapters:

00:00 Introduction to Customer Appreciation

03:33 Creative Ways to Show Gratitude

06:28 Personalized Thank You Notes and Gifts

09:41 Building Community Through Customer Engagement

12:37 Innovative Digital Thank You Messages

15:32 Gifts with Purchase and Special Offers

18:42 Partnering with a Purpose for Community Support

22:42 Community Care Through Donations

24:34 The Power of Giving Back

27:39 Customer Appreciation Strategies

30:12 Creative Customer Engagement Events

33:21 Innovative Reward Systems

39:10 Final Thoughts on Customer Gratitude

40:07 Introduction and Gratitude

40:36 Engagement and Community Building

#DirectSales #TheOther99%Podcast #CustomerAppreciation

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Susan talked about Jib Jab

Disclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!