Direct Sales Done Right

By Katy Ursta

The Direct Sales Done Right Podcast with Katy Ursta is for female entrepreneurs and network marketers who want to grow a thriving business without losing sight of what matters most along the

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FAQs about Direct Sales Done Right:

How many episodes does Direct Sales Done Right have?

The podcast currently has 370 episodes available.

Direct Sales Done Right episodes:

February 19, 2026Episode 366: Redefining Direct Sales Right in a Trust Recession | The Future of Network Marketing with Amber Olson Rourke
🎙️ Episode Summary:
In this episode of the Direct Sales Done Right podcast, Katy Ursta and Amber Olson Rourke discuss the evolving landscape of direct sales and network marketing. They explore the importance of trust in the industry, the shifts in consumer behavior, and the need for companies to adapt to these changes. Amber shares her experiences as a leader in the direct sales space, including the challenges faced during a lengthy legal battle with the FTC, and emphasizes the significance of integrity and perseverance in business. The conversation also highlights key factors to consider when evaluating direct sales companies, including red flags and green flags that can guide potential distributors in making informed decisions.
Amber Olson Rourke is a visionary leader and the Co-founder and Co-CEO of Neora, where she played a pivotal role in scaling the company to over $2 billion in sales, including $100 million in its first year—earning the Bravo Growth Award from Direct Selling News. Her strategic vision and leadership propelled Neora to the #1 spot on Inc. 500’s list of America’s fastest-growing private companies.
💡 Episode Highlights & Time Stamps:
2:15 Introduction to Amber Olson Rourke and Neora
4:24 Amber’s Background and Family Life
11:31 Shifts in the Network Marketing Industry
17:30 Choosing the Right Company in Direct Sales
22:37 State of the Union: Industry Insights
27:15 The Seven-Year Battle with the FTC
34:15 Faith and Leadership During Challenges
38:21 Red Flags and Green Flags in Direct Sales
📌 Resources & Links Mentioned:
State of the Union: Direct Sales Industry Video: https://ltl.is/2bzqkts84
Follow Amber Olson Rourke @theamberrourke
👥 Connect with Katy:
Instagram: @katywritescontent
Website: www.katyursta.com
Free Resource: Katy’s Story Strategy Weekly Drops: https://services.katyursta.com/rerise
📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out.
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42min
February 12, 2026Episode 365: Stop Making Follow-Ups Awkward. 3 Tips to Keep it Non-Cringe
🎙️ Episode Summary:
In this episode of the Direct Sales Done Right podcast, Katy Ursta discusses the challenges of follow-ups in a trust recession, emphasizing the importance of building relationships rather than focusing solely on sales. She shares personal anecdotes and practical strategies for effective follow-ups, including context-based, value-based, and relationship-based approaches. Katy encourages listeners to reframe their mindset around follow-ups, viewing them as opportunities to serve, rather than transactions. She also addresses the common issue of ghosting and emphasizes the importance of tracking leads and maintaining a positive energy in sales conversations.
💡 Episode Highlights & Time Stamps:
0:44 Introduction to Trust Recession in Sales
3:48 The Importance of Follow-Ups
6:28 Reframing Follow-Up Messaging
11:43 Types of Follow-Ups: Context, Value, and Relationship
20:05 Handling Ghosting and Non-Responses
23:23 Energy and Mindset in Follow-Ups
📌 Resources & Links Mentioned:
Free Resource: Katy’s Story Strategy Weekly Drops: https://services.katyursta.com/rerise
👥 Connect with Katy:
Instagram: @katywritescontent
Website: www.katyursta.com
📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out!
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27min
February 05, 2026Episode 364: 2026 Social Media Trends (that aren't lame) Part 4/4: The Trust Recession Advantage
🎙️ Episode Summary:
In the final part of the Direct Sales Done Right Podcast's series on 2026 Social Media Trends (that aren’t lame), Katy Ursta discusses the evolving landscape of social media and the importance of understanding the current trust recession. She emphasizes the need for brands to build community, simplify communication, and foster a sense of optimism to connect with consumers effectively. The conversation highlights strategies for enhancing brand trust and engagement, particularly in the context of direct sales, as we navigate 2026.
💡 Episode Highlights & Time Stamps:
0:44 Introduction to Social Media Trends
2:25 Understanding the Trust Recession
9:24 Building Community in a Trust Recession
16:10 Simplifying Your Message
19:30 Anchored Optimism and User Experience
22:47 The Future of Trust in Direct Sales
📌 Resources & Links Mentioned:
Get your personal Health Blueprint (use code KATY for $250 off at checkout!): https://shop.vitalityhealthmatrix.com/products/personalized-health-blueprint-quest-labs-included?ref=KATYURSTA
👥 Connect with Katy:
Instagram: @katywritescontent
Website: www.katyursta.com
Free Resource: Story Strategy Weekly Drops: https://services.katyursta.com/rerise
📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out.
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25min
January 29, 2026Episode 363: Why Your Vision Board Isn’t Working (And What Actually Drives Action in Direct Sales)
🎙️ Episode Summary:
In this episode of the Direct Sales Done Right Podcast, Katy Ursta discusses the significance of vision and goal setting in direct sales, emphasizing the difference between operating from a 'have to' versus a 'want to' mindset. She shares personal experiences and strategies to create urgency and commitment in business, encouraging listeners to find deeper motivations that drive their actions. The conversation aims to inspire individuals to shift their mindset from casual intentions to serious commitments, ultimately leading to greater success in their endeavors.
💡 Episode Highlights & Time Stamps:
0:44 Introduction to Vision and Goal Setting
2:48 Understanding the “Have To” vs “Want To” Mindset
5:36 The Importance of Commitment in Direct Sales
8:45 Transforming Wants into Necessities
11:19 Creating Accountability and Skin in the Game
16:23 The Power of Internal Motivation
18:58 Conclusion: Embracing the “Have To” Mindset
📌 Resources & Links Mentioned:
Get your personal Health Blueprint (use code KATY for $250 off at checkout!): https://shop.vitalityhealthmatrix.com/products/personalized-health-blueprint-quest-labs-included?ref=KATYURSTA
Interested in a private mentorship with Katy in 2026?
Book a Discovery Call: https://calendly.com/katyursta-info/30min
Sign Up for 6 Month Private Mentorship:
https://services.katyursta.com/offers/3egc2Joo/checkout
👥 Connect with Katy:
Instagram: @katywritescontent
Website: www.katyursta.com
Free Resource: Story Strategy Weekly Drops: https://services.katyursta.com/rerise
📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out.
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23min
January 22, 2026Episode 362: 2026 Social Media Trends (that aren’t lame) Part 3/4: Do LESS and Make More Money! Here's How!
🎙️ Episode Summary:
In part 3 of the Direct Sales Done Right Podcast's 4 part episode series on 2026 Social Media Trends (that aren’t lame), Katy Ursta dives into the evolving landscape of social media trends, emphasizing the importance of originality and authenticity in content creation for 2026. Drawing parallels from Dr. Seuss's story 'The Sneetches', she illustrates how the quest for validation through trends can lead to a loss of individuality. Katy argues that as social media shifts, the focus will move from merely gaining visibility to fostering genuine connections with audiences. She provides actionable insights for direct sellers, highlighting the need for content that resonates with the audience's pain points rather than just showcasing products. By prioritizing clarity, retention, and connection over polished aesthetics, Katy encourages listeners to embrace their unique voices and stories to stand out in a crowded digital space.
💡 Episode Highlights & Time Stamps:
0:44 The Sneetches Story: A Lesson In Originality
4:00 The Shift Towards Original Content
7:49 Instagram Growth Strategies for 2026
11:13 Content That Explains, Not Just Shows
17:23 Consistency Over Perfection in Branding
20:37 Closing Thoughts
📌 Resources & Links Mentioned:
Interested in a private mentorship with Katy in 2026?
Book a Discovery Call: https://calendly.com/katyursta-info/30min
Sign Up for 6 Month Private Mentorship:
https://services.katyursta.com/offers/3egc2Joo/checkout
👥 Connect with Katy:
Instagram: @katywritescontent
Website: www.katyursta.com
Free Resource: Story Strategy Weekly Drops: https://services.katyursta.com/rerise
📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out.
...more
23min
January 15, 2026Episode 361: 2026 Social Media Trends (that aren’t lame) Part 2/4: Stop Sounding Like a Brand, Start Sounding Like a Human
2 spots remain for private mentorship in 2026!
https://services.katyursta.com/offers/3egc2Joo/checkout
🎙️ Episode Summary:
Katy is not holding back with part 2 of her 4 part episode series on 2026 Social Media Trends (that aren’t lame). Learn how to tell a story that actually catches people's attention: storytelling and vulnerable sharing, emphasizing that genuine connections drive sales and community. Katy provides practical examples of transforming standard content into more relatable and authentic posts, encouraging listeners to embrace their true selves in their marketing efforts.
💡 Episode Highlights & Time Stamps:
0:44 New Year Reflections and Podcast Growth
3:22 The Power of Vulnerability in Storytelling
6:30 Authenticity in Social Media Trends
8:55 Transforming Content: From Tips to Vulnerable Shares
10:56 Examples of Vulnerable Sharing in Direct Sales
16:56 Building Trust Through Authenticity
23:43 Closing Thoughts on Vulnerability and Connection
📌 Resources & Links Mentioned:
Interested in a private mentorship with Katy in 2026?
Book a Discovery Call: https://calendly.com/katyursta-info/30min
Sign Up for 6 Month Private Mentorship:
https://services.katyursta.com/offers/3egc2Joo/checkout
👥 Connect with Katy:
Instagram: @katywritescontent
Website: www.katyursta.com
Free Resource: Story Strategy Weekly Drops: https://services.katyursta.com/rerise
📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out.
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27min
January 08, 2026Episode 360: 2026 Social Media Trends (that aren't lame) Part 1/4: The Connection Factor
3 spots now open f or private mentorship in 2026!
https://services.katyursta.com/offers/DBXdm7GL/checkout

🎙️ Episode Summary:
In part 1 of the 4 episode series of the Direct Sales Done Right podcast, Katy Ursta discusses the resurgence of human connection and why it's putting social media managers out of business. She shared current cited trends for 2026, highlighting the shift from polished content to relatable, genuine interactions. Katy provides actionable strategies for building community through social media, encouraging listeners to engage authentically and create spaces for real conversations. The episode serves as a guide for those looking to enhance their social media presence while fostering meaningful connections.
💡 Episode Highlights & Time Stamps:
0:44 The Comeback of Human Connection in Social Media
5:16 Trends Shaping Social Media in 2026
9:15 Creating Interactive and Engaging Content
14:18 The Power of Authentic Sharing
19:12 Building Community Through Engagement
📌 Resources & Links Mentioned:
Interested in a private mentorship with Katy in 2026?
Book a Discovery Call: https://calendly.com/katyursta-info/30min
👥 Connect with Katy:
Instagram: @katywritescontent
Website: www.katyursta.com
Free Resource: Story Strategy Weekly Drops: https://services.katyursta.com/rerise
📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out.
...more
25min
January 01, 2026Episode 359: The 9 Brutally Honest Questions You Can't Ignore Before Goal Setting
🎙️ Episode Summary:
In this episode, Katy Ursta reflects on the challenges of 2025 and embraces the opportunities of 2026, the Year of the Horse. She encourages listeners to engage in self-reflection through 9 thought-provoking questions that focus on personal growth, energy management, and building connections. Katy emphasizes the importance of honesty and courage in moving forward and shares her excitement for the upcoming year.
💡 Episode Highlights & Time Stamps:
0:44 Embracing 2026: A Year of Momentum
3:06 Reflecting on 2025: Lessons Learned
5:49 Nine Questions for Personal Growth
10:06 Becoming Your Best Self in 2026
14:30 Looking Ahead: Growth and Joy in 2026
📌 Resources & Links Mentioned:
Interested in a private mentorship with Katy in 2026?
Book a Discovery Call: https://calendly.com/katyursta-info/30min
Sign Up for a 6 Month Private Mentorship: https://services.katyursta.com/offers/DBXdm7GL/checkout
👥 Connect with Katy:
Instagram: @katywritescontent
Website: www.katyursta.com
Free Resource: Story Strategy Weekly Drops: https://services.katyursta.com/rerise
📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out.
...more
17min
December 25, 2025Episode 358: If This Year Was "A Lot"- 3 Simple Hacks for Direct Sellers After a Hard Year
🎙️ Episode Summary:
In this episode of the Direct Sales Done Right podcast, Katy Ursta shares her personal reflections and insights on navigating challenges and growth in business and life. She discusses the importance of storytelling, gratitude, and the lessons learned from starting a new business and overcoming personal obstacles in 2025.
💡 Episode Highlights & Time Stamps:
0:44 Podcast Personal Reflections
2:02 Challenges and Truths of the Year of the Snake
5:00 Reflections and Insights for the Year of the Horse
6:40 Starting Again in Direct Sales and the Lessons Learned Along the Way
11:59 Healing Has to Happen Before Scaling
16:57 Defining How You Want to Work
21:19 Looking Ahead Toward 2026
📌 Resources & Links Mentioned:
Get $30 Off my 3 part supplement stack with this link (**discount added in the cart/checkout!) https://tinyurl.com/neorawellness
👥 Connect with Katy:
Instagram: @katywritescontent
Website: www.katyursta.com
Free Resource: Story Strategy Weekly Drops: https://services.katyursta.com/rerise
📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out.
...more
24min
December 18, 2025Episode 357: The Real Cost of Rank Advancement (And Why No One Warns You)
🎙️ Episode Summary:
Get $30 Off my 3 part supplement stack with this link (**discount added in the cart/checkout!) https://tinyurl.com/neorawellness
In this episode of the Direct Sales Done Right Podcast, Katy Ursta reflects on the transformative year of 2025, discussing the evolution of direct sales and her personal journey in the industry. She emphasizes the importance of reimagining rank advancement, focusing on healthy business practices, and finding joy in the work. Katy shares her experiences of shifting from a frantic approach to a more balanced and joyful mindset, encouraging listeners to align their goals with their values and to prioritize well-being over mere achievements.
💡 Episode Highlights & Time Stamps:
0:44 Reflections on 2025 and Direct Sales
2:15 Personal Journey in Direct Sales
8:50 Reimagining Rank Advancement
12:25 Shifting Focus: Action Over Outcome
16:30 Building a Joyful Team Environment
19:34 Finding Joy in Direct Sales
📌 Resources & Links Mentioned:
Direct Sales Done Right Book: https://amzn.to/446qnM1
Get $30 Off my 3 part supplement stack with this link (**discount added in the cart/checkout!) https://tinyurl.com/neorawellness
👥 Connect with Katy:
Instagram: @katywritescontent
Website: www.katyursta.com
Free Resource: Story Strategy Weekly Drops: https://services.katyursta.com/rerise
📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out.
...more
23min

FAQs about Direct Sales Done Right:

How many episodes does Direct Sales Done Right have?

The podcast currently has 370 episodes available.

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