In today’s episode, my guest is Paul Benegeri the CEO and Co-Founder of Archive, the makers of the Archive App.

Often, hundreds of assets a day are created by a Shopify brand's top influencers and customers, and most of that data and content disappears in 24 hours. Losing all of this community creativity is massively wasteful. The Archive App is the only Shopify App that automatically detects and saves Instagram posts, stories, and reels your brand gets tagged in for future marketing initiatives.

WHAT YOU WILL LEARN TODAY

Why the best marketing always comes from your own engaged community.

Why UGC (user-generated content) is a goldmine for innovative brands.

Leverage your user-generated content to launch better Facebook and Instagram ads.

Get today's Shopify ecommerce podcast show notes, full transcripts, actionable DTC marketing strategies, and tips to fast-track the growth and profitability of your Shopify ecommerce business.

LEARN MORE and grow your Shopify store at eCommerceFastlane.com and eCommerceFastlanePodcast.com

Hosted on Acast. See acast.com/privacy for more information.

My guest today is Mark Yeramian the Co-Founder of Moast.io

Moast allows Shopify brands to get their products in front of their customers, wherever their customers are shopping from. While the costs of launching a direct-to-consumer brand have come down dramatically, getting retail distribution is still costly and time-consuming. As a result, the segment of consumers that still like to touch and feel products before purchasing online is left largely disregarded. 

With Moast, Shopify businesses can turn their best customers into ''Hosts'' who hold product meetups with prospective customers, allowing them to see, touch, and experience the product before purchasing online. This social retail program allows Shopify e-commerce brands to reduce their rates of returns and eliminate the pressures of retail. 

Get today's Shopify ecommerce podcast show notes, full transcripts, actionable DTC marketing strategies, and tips to fast-track the growth and profitability of your Shopify ecommerce business.

LEARN MORE and grow your Shopify store at eCommerceFastlane.com and eCommerceFastlanePodcast.com

Hosted on Acast. See acast.com/privacy for more information.

In today’s episode, my guest is Lindy Crea, the VP of Partnerships at Recharge Payments. Recharge is a Shopify Plus Certified App Partner who has built a subscription management solution that helps Shopify brands of all sizes to launch and scale subscription offerings.

Subscriptions and the predictable recurring revenue is one of the hottest topics with brands in the direct-to-consumer space.

I’m excited to dig into this topic today and how Recharge is leading the way for incremental revenue and lifetime customer value.

WHAT YOU WILL LEARN TODAY

The current state of Shopify brands and their subscription offerings.

Why the increasing customer acquisition costs and recent supply chain challenges are driving increased demand for subscription solutions.

How SMS as a channel is improving the subscription customer experience.

Benefits of flexibility and empowerment to winning your customer's hearts.

Get today's Shopify ecommerce podcast show notes, full transcripts, actionable DTC marketing strategies, and tips to fast-track the growth and profitability of your Shopify ecommerce business.

LEARN MORE and grow your Shopify store at eCommerceFastlane.com and eCommerceFastlanePodcast.com

Hosted on Acast. See acast.com/privacy for more information.

In today’s episode, my guest is Ben Parr, the President and Co-Founder of Octane AI. They are the zero-party data marketing platform that’s helping thousands of Shopify and Shopify Plus e-commerce merchants to collect zero-party data and personalize their stores to drive growth.

Octane AI is the leading zero-party data marketing platform for Shopify and Shopify Plus merchants like you. This year your business has been hit with major data privacy changes that have fundamentally changed advertising and likely the way you do business. And that’s okay if you know that there is a better way to do ecommerce marketing that’ll respect customers’ privacy, solve your advertising problem and help grow your revenue: collecting and leveraging zero-party data.

Octane AI is helping thousands of Shopify merchants collect and use this clean data to personalize their email, SMS, ads, and more, giving customers the privacy they need and the personalization they want. This is the time to adapt and Shopify brands investing in zero-party data, optimization and retention will win the e-commerce game.

Get today's Shopify ecommerce podcast show notes, full transcripts, actionable DTC marketing strategies, and tips to fast-track the growth and profitability of your Shopify ecommerce business.

LEARN MORE and grow your Shopify store at eCommerceFastlane.com and eCommerceFastlanePodcast.com

Hosted on Acast. See acast.com/privacy for more information.

In today’s episode, my guest is Roy Avidor the CEO and Co-founder of Cymbio. They help Shopify brands to easily increase and accelerate their digital sales channels through marketplace and dropship automation.

Imagine getting access to over 600 retailers and scaling your brand? This is all possible today with the Cymbio platform.

WHAT YOU WILL LEARN TODAY

The advantages of multi-channel retailing.

The ease to grow digital sales channels.

The process to grow sales and expose your brand to a global retail ecosystem.

How to automate marketplace and dropship operations from beginning to end.

Get today's Shopify ecommerce podcast show notes, full transcripts, actionable DTC marketing strategies, and tips to fast-track the growth and profitability of your Shopify ecommerce business.

LEARN MORE and grow your Shopify store at eCommerceFastlane.com and eCommerceFastlanePodcast.com

Hosted on Acast. See acast.com/privacy for more information.

In today’s episode, my guest is Mike Schmidt, the Co-Founder of Dovetale. They are an influencer marketing app for Shopify merchants. They help brands to build community, recruit influencers, track sales through affiliate codes/links, send gifts and automate payments to these creators.

It's a timely conversation with tons of learnings around the benefits and tactics to implement a successful influencer campaign.

Listen through to the end of today’s show to get access to an exclusive extended listener-only trial.

WHAT YOU WILL LEARN TODAY

The building blocks you need for a successful influencer program.

Why partner recruitment through community engagement is a winning combination for Shopify brands.

How to not fall into the trap of getting as many people as possible to be your influencers.

Get organized with tools to collect applications and automate repetitive tasks for your influencer and affiliate programs.

Get today's Shopify ecommerce podcast show notes, full transcripts, actionable DTC marketing strategies, and tips to fast-track the growth and profitability of your Shopify ecommerce business.

LEARN MORE and grow your Shopify store at eCommerceFastlane.com and eCommerceFastlanePodcast.com

Hosted on Acast. See acast.com/privacy for more information.

In today’s episode, my guest is Zohar Gilad the Co-Founder and CEO of FastSimon. They are a shopping optimization platform for SMB all the way through to Enterprise retailers powered by Shopify Plus.

Their app provides AI search, visual search, collection filters, collection merchandising, and personalization for fast-growing Shopify brands.

Let’s jump in and learn more about how FastSimon is assisting Shopify brands with growth and scale!

WHAT YOU WILL LEARN TODAY

How to enable and inspire your shopper's product discovery journey.

How to scale both online and physical stores.

What forward-thinking/progressive brands need to consider in terms of the customer experience.

How to personalize your customer's shopping experience to maximize conversions.

Get today's Shopify ecommerce podcast show notes, full transcripts, actionable DTC marketing strategies, and tips to fast-track the growth and profitability of your Shopify ecommerce business.

LEARN MORE and grow your Shopify store at eCommerceFastlane.com and eCommerceFastlanePodcast.com

Hosted on Acast. See acast.com/privacy for more information.

In today’s episode, my guest is Valentin Radu the CEO & Founder of Omniconvert. Through their technology, they help Shopify brands to grow by using data to improve retention and customer lifetime value.

Consider your new north-star strategy of Customer Value Optimization (CVO). The continual process to identify your most valuable customers by aligning your products and marketing to attract, create, and develop more of them.

WHAT YOU WILL LEARN TODAY

How to use your Shopify data to improve customer lifetime value.

Benefits of segmenting customers based on buying behavior and value.

Use RFM modeling for marketing and retargeting to bring back newly acquired customers with high order value.

How to implement NPS surveys (Net Promoter Score) to help monitor and use your customer's feedback for retention.

Get today's Shopify ecommerce podcast show notes, full transcripts, actionable DTC marketing strategies, and tips to fast-track the growth and profitability of your Shopify ecommerce business.

LEARN MORE and grow your Shopify store at eCommerceFastlane.com and eCommerceFastlanePodcast.com

Hosted on Acast. See acast.com/privacy for more information.

In today’s episode, my guest is Manish Goyal the Founder and CEO of Friendbuy. They are a Referral Marketing Platform that helps Shopify ecommerce merchants to accelerate customer acquisition through referral programs. Referrals are an incredible channel for dynamic business growth. It lowers your customer acquisition costs and increases your customer lifetime value.

Let's learn more about expanding your reach and transforming your customers into loyal and engaged brand advocates.

WHAT YOU WILL LEARN TODAY

Why high growth Shopify brands are leveraging word-of-mouth through scaleable technology.

How a well-executed referral program can generate from 5% to 20% of total orders.

The benefits of stackable account credits as a referral reward.

How Friendbuy integrates with your existing tech stack like Klaviyo, Okendo, Attentive, and more.

Get today's Shopify ecommerce podcast show notes, full transcripts, actionable DTC marketing strategies, and tips to fast-track the growth and profitability of your Shopify ecommerce business.

LEARN MORE and grow your Shopify store at eCommerceFastlane.com and eCommerceFastlanePodcast.com

Hosted on Acast. See acast.com/privacy for more information.

In today’s episode, my guest is Yasmin Nozari the Co-Founder and COO from Peel Insights. They are an automated business analysis system built for Shopify brands that are committed to growth.

Peel is designed for DTC Shopify brands to quickly understand trends in their business and react to the most promising cohort signals, without the need for any technical skills. They share all the intel Shopify businesses need to sell to more customers and to earn more revenue from existing ones.

They provide the daily analysis needed to make growth decisions.

WHAT YOU WILL LEARN TODAY

Why business intelligence is a necessary superpower to succeed in e-commerce.

What is cohort analysis and why is it important for a Shopify brand.

The importance of focusing on improving LTV from your ad-driven leads.

Get today's Shopify ecommerce podcast show notes, full transcripts, actionable DTC marketing strategies, and tips to fast-track the growth and profitability of your Shopify ecommerce business.

LEARN MORE and grow your Shopify store at eCommerceFastlane.com and eCommerceFastlanePodcast.com

Hosted on Acast. See acast.com/privacy for more information.