Welcome to Episode 19. On today’s episode, I sat down and had a chat with Josh Enzer the co-founder of Swell Rewards. They've developed an incentive marketing platform that helps Shopify store owners drive more revenue and lifetime loyalty.

Swell can help enhance your full marketing strategy, improving performance in customer acquisition, customer retention, and most importantly, customer lifetime value. Rewards, referrals, influencers, and email acquisition are all part of their marketing suite. If you’ve not invested in this necessary tech stack to grow and scale your Shopify store, this is a great episode for you!

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Welcome to Episode 18. On today’s episode, I sat down and had a chat with Ari Yahalom from Gift Wizard. You'll learn about the exciting opportunity that store owners have with the use of gift cards as part of multichannel customer acquisition and retention strategy. We also discuss a recent technical breakthrough with how gift cards can be purchased and redeemed online and in-store.

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Welcome to Episode 17. On today’s episode, I sat down and had a chat with Rytis Lauris the CEO of Omnisend. We discuss why omnichannel is the real holy grail of marketing automation. You’ll learn, what omnichannel means in marketing automation, how it helps to expand your targeted reach and retain more customers which ends with having more sales.

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Hosted on Acast. See acast.com/privacy for more information.

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Welcome to Episode 14. On today’s episode, I sat down and had a chat with Matt Goodman the co-founder of Okendo. A platform you may not have heard of yet but they have developed a compelling solution that adds the “like” and “trust” factor to your Shopify product pages in the form of ratings and reviews that builds excitement and creates a compelling reason for the site visitor to click the BUY button. Along with a host of other features including user-generated photos and videos, highlights of your products unique selling points and key value drivers. An extremely powerful multi-channel marketing section to extend the value of your customer-generated content. Inline SEO, rich snippets (which shows review metadata next to your product page links), Google shopping (pushing review data to your shopping feeds to increase conversion), Facebook, dynamic and lookalike audiences ad serving and much more. Regardless if you are using a competitive solution to generate reviews you owe it yourself to see what you are missing. Innovation is happening now!

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Welcome to Episode 13. On today’s show, I’m chatting with Chad Rubin the co-founder of Skubana, a platform that unifies your ecommerce operation and acts as the central nervous system of your Shopify stores operation. We discuss the fragmented solutions that have ruled the commerce landscape for so long. Many Shopify store owners have come to accept that stitching together software, public and private apps, running complicated workflows, and viewing inconsistent data is just part of doing business in ecommerce. Skubana unifies all the tools you need to run your business, automates all repetitive tasks, and even thinks for you about profitability, forecasting, and demand planning.

Some features include:

• Connect and import orders from every channel you sell on, like marketplaces and retailers (they connect to over 20!!)  Imagine being truly multi-channel with one unified platform. You can actually sell and manage orders on Amazon, eBay, Walmart, Jet.com, QVC, Norstrom, Costco, Target, BestBuy, Bed Bath & Beyond, Home Depot, and so many more!
• Print shipping labels from all major carriers or automatically route your orders to 3rd party fulfillment centers, all from one centralized place.
• View, manage and synchronize your entire inventory across all sales channels, warehouses, 3PLs, drop-shippers, and FBA distribution centers. 

Reach out to us! We welcome questions and comments about this episode. Connect with us here or through our socials — your feedback is always welcome.

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For more ecommerce, marketing, and growth strategies, check out the eCommerce Fastlane Insights Blog.

TOPICS INCLUDE: Advertising, Affiliate Marketing, Amazon, Attribution, Automation, B2B, Brand, Customer Retention, Customer Support, Data + Analytics, Data Trust + Security, Dropshipping, Ecommerce SEO, Email Marketing, Entrepreneurship, Founder Stories, Influencer Marketing, Legal, Logistics, Shipping, Loyalty, Rewards, Retention Marketing, Marketing, Sales, Conversion, Money From Home, Operations, Payments, Finance, Tax, People, Personalization, Post Purchase Experience, Print On Demand, Product Development, Retail, Shopify POS, Reviews, Search, SMS Marketing, Social Commerce, Social Media, Live Shopping, Startup Ideas, Store Design, Mobile Apps, Sustainability, TikTok, Trends, Ultimate Guides, Web3, best Shopify apps, and more. 

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.