Slowing down opens up a world of possibility—though it can take on many meanings depending on who you ask. In the business community, next-generation entrepreneurs have recognized the importance of shifting their pace to create products that cater to a more conscious way of living. Elizabeth Walton Egan is one of these founders, and she is placing intentionality and humanity at the core of her company. Enter Dally—a design-driven lifestyle brand that “crafts goods with attention to detail and a spirit that has a ‘loose understanding’ of time.”

Co-founded with her husband and creative partner, Kevin Egan, the Dally duo’s fast-paced New York City life called attention to a greater opportunity to “seize the slow.” Currently, Dally’s core product includes a botanical handwash with a mission to infuse meaning into this daily ritual.

For Elizabeth, treating these ordinary moments with reverence is an essential part of truly changing our habits—and minds—when thinking about slowness. In this interview, she shared more about building a company that (slowly!) walks the walk, how her personal relationship with pace has changed, and why she believes in daydreaming. This episode also opens with a story contributed by Veronica Petty of Domingo Comms.