Email Empire with Allison Hardy | Sell on autopilot with a strategic email funnel

Dr. Danielle Eaton is a chiropractor, online business owner, wife and homeschooling mom of 3 girls. She founded her online education company Aligned Women in 2015 because of her own struggles with balancing life and practice as a working mom. Since then, the Aligned Women group coaching membership has grown to be the premiere life and business support option for women in chiropractic. In 2019, Danielle created Aligned Marketing—an online course for hands-on practitioners who are ready to conquer the fear of putting themselves out there.

TAKEAWAYS:

One of the things Danielle teachers her students is counter-intuitive to how they’ve been taught to market their business. And that is the power of niching down. When you speak to everyone, you speak to no one.

A big turning point for Danielle was she was newly pregnant with her third child, after miscarrying her second. She knew that she wanted to truly take care of herself and her little one who was growing inside of her. She sold her practice in 6 weeks and finally granted herself permission to slow down.

Danielle’s business started with her podcast. And while she felt at the time that it didn’t start through expertise, it was through the podcast that she gained her expertise.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode183

Listen to the Aligned Woman podcast: https://alignedwomen.com/podcast

Follow Danielle on Instagram: https://www.instagram.com/drdanielleeaton/

Get on the waitlist for the next open cart period for the Lead Generation Lab: https://allison-hardy.ck.page/30549d1640

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

🤯 DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

In today’s 6-Figure Mompreneur Podcast with Allison Hardy episode we’re diving deep into launch de-briefs.

This wasn’t something I’ve always done, but it’s something I committed to doing this year and it’s been extremely beneficial seeing the stats, numbers, collateral, data, and day-to-day activities that went into a launch.

In today’s episode I talk about why launch de-briefs are so important and tell you exactly what you need to be paying attention to and recording. Get out your notebook and get ready to take notes!

While this isn’t the sexiest topic, it’s making things like launch de-brief a part of your normal launch activities that will help you to create more momentum and help you to create your own signature process for launching.

If you have a plan to launch a program, course, or service at any more in 2020, this podcast episode is for you!

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode182

Get on the waitlist for the next open cart period for the Lead Generation lab here: https://allison-hardy.ck.page/30549d1640

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

🤯 DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

Over the past decade, Jeneth Blackert, known as “The Change Agent” has become a preeminent conscious body, being and business facilitator. Her wildly successful global change movement, Real Raw You, encourages people around the globe to open to greater more radiant energy, vibrant lives and expanded possibilities.

With a background in nutritional neuroscience blended and with her very unique approach to change, Jeneth has an ability to profoundly deepen her client’s lives.

She has appeared on television and radio shows worldwide including Martha Stewart Radio, NPR, Fox News and hundreds of radio acronyms around the nation. She’s also the author of several books and programs including Falling In Stilettos, Seven Dragons: A Guide to a Limitless Mind and Simple Marketing.

TAKEAWAYS:

Jeneth’s super power is developing systems and creating a back end machine that markets her business in a way that not only works, but allows her the freedom to live life on her terms.

For Jeneth, business is finding the perfect person with the perfect offer.

Jeneth is a huge proponent of an evergreen business. She uses the tools of email, Facebook messages, and text messages to nourish her audience in a heart-centered way. She also leans into her intuition when it comes to creating content inside of her funnels. She doesn’t implement traditional copywriting techniques, instead she focuses on developing strong emotional connections with her audience.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode181

Learn more about Jeneth through her website: www.jeneth.com

Listen to the Happy Empires Podcast: http://jeneth.com/podcast/

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

🤯 DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

In today’s episode we’re diving into what to look at when your business just isn’t performing in the way you think it should be.

We’ve all been there. We open the doors to a program of ours after doing a ridiculously high touch event (like a challenge or a webinar) and crickets.

What’s happening?! Why isn’t anyone jumping into our program?

So instead of going down the negativity spiral, let’s take a look at our businesses from a place of learning and information gathering. After all that’s what business is, a big lesson in stats and data!

In today’s episode I’m walking you through some tangible actions to take when things just aren’t going your way (or the way you think they should go) in your business.

So let’s dive in!

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode180

Get registered for the How To Sell Everyday [even when you’re not working!] Masterclass here: https://allison-hardy.ck.page/8fef7a747d

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

🤯 DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

Yolanda King is the host of the Confident Christian Female Entrepreneur Podcast focused on helping Christian women gain the confidence skills and mindset to embrace the call to business and leadership. She teaches women how to overcome their money stories and fears to become the confident CEO God called her to be. Each week she chats all things marketing strategies, innovative leadership, and growth mindset tactics.

She believes that it is possible to operate and grow a profitable business that honors God and family. Yolanda has a background in social work where she has helped dozens of women overcome life obstacles and beat the odds to accomplish their life goals and achieve success.

Through the hardship of balancing a stressful career and almost going bankrupt she continued to pursue her business dreams that lead her to acquire a strong mindset and generate her first 6 figure year. Now she teaches other women how to beat the odds and achieve financial confidence while following their calling.

TAKEAWAYS:

Yolanda’s superpower is being able to give people hope. Through her experience as a social worker she learned very quickly that people need someone to believe in them. Now in her coaching business, she is able to take that asset and lift her clients up when they are feeling discouraged, frustrated, or down.

“People don’t remember what you said, they remember how you made them feel.”

Yolanda has a 4-pillar structure for creating confidence and success in your business. There are two internal pillars: (1) faith and (2) mindset. And two external pillars: (3) health and (4) environment.

Yolanda’s best tip for developing an unshakable sense of confidence is peeling back the layers of what has held her clients back in the past. Being willing to re-frame the past stories and experiences into moments and experiences that actually move her clients forward, creates a sense of confidence that spills over and impacts every aspect of their businesses and personal lives. This is the work of transformation and true impact.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode179

Follow Yolanda on Instagram: https://www.instagram.com/shescalledandconfident/

Listen to the Confident Christian Female Entrepreneur Podcast: https://podcasts.apple.com/us/podcast/shes-called-and-confident/id1476948929

Get registered for the How To Sell Everyday [Even When You’re Not Working!] Masterclass here: https://allison-hardy.ck.page/8fef7a747d

Get on the waitlist for the Lead Generation Lab’s next open cart period: https://allison-hardy.ck.page/30549d1640

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

🤯 DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

In today’s episode I’m sharing the three keys to a sustainable 6-figure business.

After a conversation inside of my Facebook Group I realized that the thing that is blocking most women from creating a thriving, sustainable business is that they don’t know what that looks like for them.

So instead of helping you to figure out what your revenue producing activities are (because they look different for everyone), on today’s episode I’ll be sharing the three components that every 6-figure business needs, so that you can work within this framework to identify what your unique revenue producing activities are.

Today’s episode is meant to be to help you create clarity in around the action you are taking everyday to chase down and capture your first 6-figure year.

So let’s dive in!

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode178

Email me if you have suggestions for entrepreneurs who are also women of color that you’d like to see as guests on the podcast: [email protected]

Get registered for the How To Sell Everyday [even when you’re not working!] Masterclass here: https://allison-hardy.ck.page/8fef7a747d

Download the 33 Places to Promote Your Lead Magnet guide here: https://bit.ly/leadgen33ways

Get on the waitlist for the Lead Generation Lab’s next open cart period: https://allison-hardy.ck.page/30549d1640

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

🤯 DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

Michelle Vroom is a Marketing Strategist with more than 10 years of experience with nonprofits, agencies, and big corporations. Now she helps small business owners market themselves. She understands the challenges of limited resources and time, and shares her proven methods for visibility and relationship building to get clients and grow your business.

TOPICS:

Michelle's super power is helping women figure out who their dream clients are and how to attract them in an easy and streamlined way.

Something that Michelle helps her clients do that has produced revenue is freeing up physical space in their schedule. The simple act of freeing up space for future clients and allowing physical space for them has helped her clients to book their next clients, no marketing changes needed!

Michelle’s best tip for not feeling like a slimeball when you sell: making sure you know your value. When you are connected to the bigger purpose and how you can actually help someone, that allows you to build authentic relationships on social media.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode177

Join Michelle’s Facebook Group, Market Like a Boss here: https://www.facebook.com/groups/marketlikeabossgroup

Follow Michelle on Instagram: https://www.instagram.com/vroomcomm

Listen to Michelle’s podcast, Market Like a Boss: https://podcasts.apple.com/us/podcast/market-like-a-boss/id1453590439

Download the 33 Places to Promote Your Lead Magnet guide: https://bit.ly/leadgen33ways

The doors to the Lead Generation Lab are opening soon! Get on the waitlist for exclusive bonus and open cart periods, only open those on the waitlist: https://allison-hardy.ck.page/30549d1640

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

🤯 DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

Consistency is probably one of the biggest questions I get.

Especially when life seems chaotic. Let’s be real here, you’re probably working your business very differently now that the kiddos and maybe the spouse are home, life and business just look different. And so consistency might have been thrown out the door because well, life got turned on it’s head.

So when life gets chaotic, how do we still show up consistently?

And the reason why consistency is something that I get questions about a lot is because we all know that showing up consistently by posting, selling, and engaging, is really important in the online space. It allows our audience to connect with us and stay top of mind. So that when they are finally ready to solve the pain point that we solve through our businesses, we are the first solution that comes to mind.

We can all get behind the “why” when it comes to being consistent.

For more of us it’s the “how”.

How can we be consistent in our businesses?

In today’s 6-Figure Mompreneur Podcast I share why you might not be consistent in your business and offer up some tips and ideas to help you consistently post, share, and sell in the online space, even when life is complicated, chaotic, and/or uncertain.

Let’s dive in!

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode176

Get yourself on the waitlist for the next open cart period of the Lead Generation Lab (HINT: it’s SOON!): https://allison-hardy.ck.page/30549d1640

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

🤯 DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

Allie Casazza is the host of The Purpose Show - a top-rated podcast - and the creator of online courses that have earned her international attention for her fresh, practical lifestyle strategies for moms. Known as 'The Life Minimalist', she encourages and inspires women to pursue abundant life by creating space for what matters most. Allie and her husband, Brian, live with their four young children in Southern California wine country.

TOPICS:

Allie’s super power is communicating and connecting with her audience in a genuine and authentic way through managing her energy and connecting with copy that creates a movement around her mission and business’s purpose.

One of Allie’s core values in her business is selling from an energetic and helpful place. Every event that she runs (webinar, challenge, video series) is always a celebration of life and the wanting of more! She is able to attract absolutely ideal clients who are excited to pay her through creating a movement inside of her business and with her tribe.

Allie’s entrepreneurial journey hasn’t always been rainbows and butterflies. She made a decision to change her family’s life through an intentional blog post that went viral. She trended over the first Hilary and Trump debate in 2016, woke up with $25,000 in her bank account which was an amount of money she had never seen before, and was shut down by ConvertKit because they thought she was a spammer.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode175

Download Allie’s free gift, just for our listeners! You can find it here: https://www.alliecasazza.com/6figure

Download the 33 Places to Promote Your Lead Magnet guide: https://bit.ly/leadgen33ways

The doors to the Lead Generation Lab are opening soon! Get on the waitlist for exclusive bonus and open cart periods, only open those on the waitlist: https://allison-hardy.ck.page/30549d1640

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

🤯 DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

I see so many women in the online space struggling to make decisions.

Guilt, self-doubt, worthiness, frustration, all come into play and crush the decision-making process.

So in today’s podcast episode I’m sharing how I work through decisions, through my own decision-making framework.

You CAN make business decisions, your best decisions, from a place of ease, abundance, and certainty.

Let’s dive in!

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode174

Get yourself on the waitlist for the next open cart period of the Lead Generation Lab (HINT: it’s SOON!): https://allison-hardy.ck.page/30549d1640

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

🤯 DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot