In this episode of Add To Cart, we meet Nate Spiteri, the founder of Shopfront, the AI-powered platform revolutionising secondhand selling. Nate shares his journey from reselling Jordans on Depop to building a venture-backed SaaS business supported by industry leaders like Paul Greenberg and Antler Residency. Discover how Shopfront is saving sellers time by automating listings across platforms like eBay and Etsy, and why focusing on niche vintage sellers was the key to early success. Packed with insights on tackling pain points, embracing pivots and driving sustainability in the $200 billion secondhand economy, this episode will inspire anyone looking to support a circular economy.

This episode was brought to you by:

Shopify Plus

Klaviyo

About your guest:

Nate Spiteri is the founder of Shopfront, an innovative platform transforming the secondhand selling experience through AI-powered automation. After struggling with the time-consuming chaos of selling vintage items online, Nate set out to solve the pain points faced by independent sellers. Backed by industry heavyweights like Paul Greenberg and Antler Residency, Shopfront allows users to list products across multiple platforms like eBay, Depop, and Etsy in seconds. With a passion for re-commerce, Nate is on a mission to supercharge the $200 billion secondhand economy.

About your host:

Nathan Bush is the host of the Add To Cart podcast and a leading eCommerce transformation consultant. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.

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