Zach Hinkle's story of his journey in business is worth listening to. He went through the experience of starting mowing lawns, growing top-line revenue to over $4 million, and realizing he didn't know what he was actually making on that. Then decided to downsize, track his numbers, focus on profit instead of top-line revenue, and build a solid team around a set of Core Values, and standard processes as much as possible to make training of new employees, tracking, and production better.

Zach's story is an excellent reminder that it's not about the top-line revenue. It's the bottom line profit. Our chat dives into the mistakes they made, as well as what they do now to succeed at the right size.

You can find Zach on Instagram here: https://instagram.com/hinklehardscapes?igshid=YmMyMTA2M2Y=

And his website here: https://www.hinklehardscapes.com/

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