Market Proof Marketing: Home Builder Marketing Insights

Ep 10: Tracking Ad Effectiveness

Listen Later

Learn how to track the effectiveness of your digital efforts, and keep Google Analytics from lying to you!

  • Story Time 
    • Andrew is still talking about pictures! This time they were on the builder’s site… but hidden?
    • Kevin interviewed two marketing candidates – learn why one made a much better impression.
    • News
      • Check to see which apps can see your Facebook data
      • Kevin & Andrew’s take on Zuck’s testimony – with audio clips!
      • Native ads are a REALLY big deal – are they worth it?
      • Google link shortener is (mostly) gone. RIP.
      • 360 Topic Of The Week
        • Get better at tracking results of your digital marketing efforts in Google Analytics
        • Question Of The Week
          • What marketing tasks take up the most amount of your time, and are the returns worth it?

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            A weekly new home marketing podcast for home builders and developers. Each week Kevin Oakley & Andrew Peek from Do You Convert will break down the headlines, share best-practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We’re here to help you – not sell you!

            The post Ep 10: Tracking Ad Effectiveness appeared first on Online Sales and Marketing for Home Builders - DYC.

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            Market Proof Marketing: Home Builder Marketing InsightsBy Kevin Oakley: New Home Marketing from Do You Convert
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