Market Proof Marketing: Home Builder Marketing Insights

Ep 100: Branding and Beliefs with Brian Boero


Listen Later

Brian Boero

We can hardly believe it, but this is the 100th episode of Market Proof Marketing. Due to circumstance, this episode doesn’t come with the fanfare we’d originally imagined, but it does involve deep thinking about what marketing and branding means for home builders and the real estate industry at large. Our guest this week is Brian Boero, CEO of 1000Watt, a creative agency for real estate. We explore:

  • The relationship between the existing and new home businesses (or what it should be)
  • Misconceptions about real estate branding
  • Branding as a belief system
  • The perception of home builder marketing from our counterpart industry (existing homes)
  • The value of point of view + the written word
  • Marketing at its core
  • Resources:

    • Article mentioned in episode: Delisted
    • To experience the writing of 1000Watt, you can sign up for their newsletter at 1000watt.net/blog.
    • Question? Comments? Email [email protected] or call 404-369-2595 and we’ll address them on the next episode.

      More insights and opportunities in the Market Proof Marketing Facebook group.

      Subscribe on iTunes —> https://now.doyouconvert.com/mpm-itunes

      Follow on Spotify —> https://now.doyouconvert.com/mpm-spotify
      Subscribe on Google Play —> https://now.doyouconvert.com/mpm-gplay
      Listen on Stitcher —> https://now.doyouconvert.com/mpm-stitcher 

      A weekly new home marketing podcast for home builders and developers. Each week Kevin OakleyAndrew Peek, and others from Do You Convert will break down the headlines, share best-practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We’re here to help you – not to sell you!

      The post Ep 100: Branding and Beliefs with Brian Boero appeared first on Online Sales and Marketing for Home Builders - DYC.

      ...more
      View all episodesView all episodes
      Download on the App Store

      Market Proof Marketing: Home Builder Marketing InsightsBy Kevin Oakley: New Home Marketing from Do You Convert

      • 4.9
      • 4.9
      • 4.9
      • 4.9
      • 4.9

      4.9

      74 ratings


      More shows like Market Proof Marketing: Home Builder Marketing Insights

      View all
      Andy Stanley Leadership Podcast by Andy Stanley

      Andy Stanley Leadership Podcast

      2,274 Listeners

      The Joe Rogan Experience by Joe Rogan

      The Joe Rogan Experience

      226,832 Listeners

      BiggerPockets Real Estate Podcast by BiggerPockets

      BiggerPockets Real Estate Podcast

      16,798 Listeners

      Real Estate News: Real Estate Investing Podcast by Kathy Fettke / RealWealth

      Real Estate News: Real Estate Investing Podcast

      560 Listeners

      Next Question with Katie Couric by iHeartPodcasts

      Next Question with Katie Couric

      4,942 Listeners

      BiggerPockets Money Podcast by BiggerPockets

      BiggerPockets Money Podcast

      3,054 Listeners

      Armchair Expert with Dax Shepard by Armchair Umbrella

      Armchair Expert with Dax Shepard

      69,085 Listeners

      New Home Insights Podcast by John Burns Research and Consulting

      New Home Insights Podcast

      72 Listeners

      The Ronda Conger Show by Ronda Conger

      The Ronda Conger Show

      47 Listeners

      The Home Builder Digital Marketing Podcast by Greg Bray and Kevin Weitzel

      The Home Builder Digital Marketing Podcast

      19 Listeners

      HousingWire Daily by HousingWire

      HousingWire Daily

      161 Listeners

      Anewgo of New Home Sales by Anya Chrisanthon and John Lee

      Anewgo of New Home Sales

      12 Listeners

      The Mel Robbins Podcast by Mel Robbins

      The Mel Robbins Podcast

      20,604 Listeners

      Online People Talking with Jen Barkan by Jen Barkan

      Online People Talking with Jen Barkan

      21 Listeners

      Good Hang with Amy Poehler by The Ringer

      Good Hang with Amy Poehler

      7,747 Listeners