In the age of social media, it's easier than ever to fall victim to fitness misinformation. 

From fad diets to questionable supplements, how can you tell what's legit and what's just clever marketing?

In this episode, Layne Norton shares his strategies for identifying pseudoscience and making informed decisions about your health and fitness. 

In case you’re not familiar with him, Layne is not just an acclaimed scientist with a PhD in Nutritional Sciences; he's also a pro bodybuilder and powerlifting champion who has spent years combating misinformation and educating the public on evidence-based practices in health and fitness.

With his background in nutritional sciences and his experience exposing frauds, Layne is the perfect guide to help you navigate the often confusing world of fitness advice.

In this wide-ranging discussion, you'll learn:

- Why appeals to science are often used to sell fitness BS

-How personal bias, emotional investment, and tribalism can cloud judgment and perpetuate fitness myths

- The importance of understanding credentials and the limitations of expertise

- The importance of prioritizing human trials over mechanistic or animal studies

- How the COVID-19 pandemic impacted public trust in science

- Layne's top tips for developing an evidence-based mindset

- And more...

Whether you're a fitness newbie or a seasoned pro, this episode will equip you with the critical thinking skills you need to cut through the noise and make informed decisions about your health.

So, if you're ready to learn how to spot fitness BS from a mile away, click play and let Layne Norton be your guide!

(0:00) - Please leave a review of the show wherever you listen to podcasts and make sure to subscribe!

(05:20) - The misuse of science and how to vet health and fitness claims as a layperson

(07:20) - The role of personal bias in filtering information and skepticism

(9:52) - What credentials matter?

(17:40) - Why smart, credentialed people can still believe in pseudoscience

(23:26) - The problem with relying on mechanistic data over outcome data

(31:20) - The role of identity

(34:51) - Confirmation bias and selection bias

(40:00) - Food pyramid and government conspiracies

(48:20) - Try Whey+ risk-free today! Go to buylegion.com/whey and use coupon code MUSCLE to save 20% or get double reward points!

(50:56) - What is the seed oil controversy? Are seed oils unhealthy?

(1:10:30) - How COVID-19 reduced public confidence in the scientific community

(1:17:50) - The role of personal identity in seeking the truth

(1:29:03) -  Where can people find you and your work?

Layne Norton's Instagram: https://www.instagram.com/biolayne

Layne Norton's Website: https://www.biolayne.com/

Carbon Diet Coach App: https://www.carbondietcoach.com/

Physique Coaching Academy Course: https://www.biolayne.com/physique-coaching-academy/