Maybe you have a goal of starting a successful YouTube channel.

But you can only reach that goal if you’re clear on what that really means.

From the outside, it might look like YouTube is easy. All you have to do is record a video each week and post it, right?

But the reality is that there is a lot that goes on behind the scenes of building a successful YouTube channel.

Today, I’m going to share from my six years of experience on YouTube, the mistakes I’ve made, what I’ve learned, and what really matters when it comes to building a successful channel in 2022.

Listen to the full episode to hear:

• Why you need to approach starting a channel like starting a business
• How choosing a broader topic can actually help you more than finding a narrow niche
• Why you need to be clear on what value your videos bring to your viewers
• Four action steps for starting your channel
• Why you should set smaller, short-term goals in the beginning 

Learn more about Gillian:

• Startup Society
• Get on the waitlist for VALIDATE
• Get on the waitlist for Creator Fast Track
• Profit Planning Challenge
• Get in touch!
• Instagram: @GillianZPerkins

Resources:

• 3 Secrets to Reach 1,000 Subscribers on Youtube