This episode is sponsored by MC Design Academy, designed to be a space where I get to share my expertise with you, where you'll get to learn all about visual merchandising, design, display, retail, and everything in between. Come along as I practice my craft and be sure to like, subscribe, and follow our socials to keep updated. See you in the merchandising land of MC Design Academy!

Andrew Fegler is a 25-year-old serial entrepreneur from the Seattle area. He founded That's So Andrew, an inclusive stationery line, just under 3 years ago. Andrew prides himself on the creation of a brand that is authentic to his own identity, which is why you'll find the line to be quite humorous, trendy, and gay AF.

Andrew created his first product when he was only 17: a line of candles that had snarky quotes on them. They were hugely successful, and his candleline hobby turned into a full-time business very quickly. At 19, Andrew shut the business down for an extended break and took a month-long trip to Thailand. While he was there, he made contact with a Chinese manufacturer, ordered his first sample, and never looked back. Today, Andrew has two partner factories that pride themselves on their attention to detail and craftsmanship.

After mastering the art of trade shows and networking, he's grown That's So Andrew into a wholesale-forward company sold in over 1,300 stores across the globe. Here, Andrew shares his story about how he started his entrepreneurial journey and how he’s grown his brand throughout the years. Michelle and Andrew also talk about how he got into wholesale, Andrew’s take on incorporating politics into his work, and how he handles trade shows.
 

What’s Inside:

• How Andrew created his unique brand, That’s So Andrew.
• Andrew’s experience being a self-taught entrepreneur.
• Andrew’s take on infusing politics into products.

Mentioned In This Episode:
That's So Andrew Website
That's So Andrew on Instagram